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P. V. (Sundar) Balakrishnan

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2010 – 2019

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2011
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P. V. (Sundar) Balakrishnan, Subodha Kumar, Peng Han:
Dual Objective Segmentation to Improve Targetability: An Evolutionary Algorithm Approach. Decis. Sci. 42(4): 831-857 (2011)
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P. V. (Sundar) Balakrishnan, Juan Camilo Gómez, Rakesh V. Vohra:
The Tempered Aspirations solution for bargaining problems with a reference point. Math. Soc. Sci. 62(3): 144-150 (2011)
2010
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P. V. (Sundar) Balakrishnan, Varghese S. Jacob, Hao Xia:
PRODLINE: Architecture of an Artificial Intelligence Based Marketing Decision Support System for PRODuct LINE Designs. Marketing Intelligent Systems Using Soft Computing 2010: 337-363

2000 – 2009

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2006
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P. V. (Sundar) Balakrishnan, Rakesh Gupta, Varghese S. Jacob:
An investigation of mating and population maintenance strategies in hybrid genetic heuristics for product line designs. Comput. Oper. Res. 33: 639-659 (2006)
2004
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P. V. (Sundar) Balakrishnan, Rakesh Gupta, Varghese S. Jacob:
Development of hybrid genetic algorithms for product line designs. IEEE Trans. Syst. Man Cybern. Part B 34(1): 468-483 (2004)

1990 – 1999

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1995
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P. V. (Sundar) Balakrishnan, Varghese S. Jacob:
Triangulation in decision support systems: Algorithms for product design. Decis. Support Syst. 14(4): 313-327 (1995)

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