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"The Effectiveness of Simple Decision Heuristics: Forecasting Commercial ..."

Thomas Åstebro, Samir Elhedhli (2006)

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DOI: 10.1287/MNSC.1050.0468

access: closed

type: Journal Article

metadata version: 2020-06-30

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  - https://dblp.org/rec/journals/mansci/AstebroE06
Thomas Åstebro, Samir Elhedhli:
The Effectiveness of Simple Decision Heuristics: Forecasting Commercial Success for Early-Stage Ventures. Manag. Sci. 52(3): 395-409 (2006)

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