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"Customer segmentation issues and strategies for an automobile dealership ..."

Chih-Fong Tsai, Ya-Han Hu, Yu-Hsin Lu (2015)

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DOI: 10.1111/EXSY.12056

access: closed

type: Journal Article

metadata version: 2020-05-26

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Chih-Fong Tsai, Ya-Han Hu, Yu-Hsin Lu:
Customer segmentation issues and strategies for an automobile dealership with two clustering techniques. Expert Syst. J. Knowl. Eng. 32(1): 65-76 (2015)

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