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"Augmented reality advertising in an e-commerce model with competition."

Qingying Li, Chen Zhu, Tianqin Shi (2021)

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DOI: 10.1016/J.ELERAP.2021.101092

access: closed

type: Journal Article

metadata version: 2023-09-30

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Qingying Li, Chen Zhu, Tianqin Shi:
Augmented reality advertising in an e-commerce model with competition. Electron. Commer. Res. Appl. 49: 101092 (2021)

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