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"Customer journeys on Online Purchase: Search Engine, Social Media, and ..."

Wenjing Duan, Jie Zhang (2014)

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DOI: —

access: closed

type: Conference or Workshop Paper

metadata version: 2021-12-15

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  - electronic edition @ aisnet.org
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  dblp key:
  - conf/pacis/DuanZ14
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  persistent URL:
  - https://dblp.org/rec/conf/pacis/DuanZ14
Wenjing Duan, Jie Zhang:
Customer journeys on Online Purchase: Search Engine, Social Media, and Third-Party Advertising. PACIS 2014: 96

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