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Productization of University Services. (2012). Aapaoja, Aki ; Lasse TT Pesonen, ; Kujala, Jaakko .
In: International Journal of Synergy and Research.
RePEc:tkp:ijsrsy:v:1:y:2012:i:1:p:89-106.

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  1. Service products and productization. (2021). Gelbrich, Katja ; Jaakkola, Elina ; Fritze, Martin P ; Wirtz, Jochen ; Hartley, Nicole.
    In: Journal of Business Research.
    RePEc:eee:jbrese:v:137:y:2021:i:c:p:411-421.

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  2. Productisation: A review and research agenda. (2015). Haapasalo, Harri ; Hanninen, Kai ; Harkonen, Janne.
    In: International Journal of Production Economics.
    RePEc:eee:proeco:v:164:y:2015:i:c:p:65-82.

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References

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