British Polling Council
Association of market research companies From Wikipedia, the free encyclopedia
The British Polling Council (BPC) is an association of market research companies whose opinion polls are regularly published or broadcast in media in the United Kingdom. The current President is Jane Green.[1]
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| Abbreviation | BPC |
|---|---|
| Formation | 2004 |
President | Professor Jane Green |
| Website | www |
The BPC was established in 2004,[2] twelve years after the perceived failure of opinion polls to come close to predicting the actual result of the 1992 general election. BPC members use a range of fieldwork methods (telephone, door-to-door, and internet) and statistical tools.
Members
The following organisations are members of the BPC (founding members in bold):[3][4]
- BMG Research
- Bradshaw Advisory
- Censuswide
- Deltapoll
- Electoral Calculus
- Find Out Now
- Focaldata
- Forefront Market Research
- Hanbury Strategy
- Harris Interactive
- Ipsos MORI
- J.L. Partners
- LucidTalk
- Obsurvant
- Omnisis
- Opinium
- ORB International
- Panelbase
- People Polling
- Portland Communications
- Prolific
- Public First
- Redfield & Wilton Strategies
- SavantaComRes
- Sky Data
- Stack Data Strategy
- Survation
- Techne
- Verian (formerly Kantar Public and TNS BMRB)
- WA Communications
- Walnut Unlimited (formerly ICM Unlimited)
- Yonder Consulting
- YouGov
NOP (now known as GfK) was a founding member, but is no longer a member as of 2018.
See also
References
External links
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