Sama

We’re proud to share that our Vice President of Global Service Delivery, Annepeace Alwala, will be speaking at the PeopleFirst Global Summit 2025 on October 22! Her session, “Unlocking Africa’s Digital Workforce – Challenges, Opportunities, and the Policy Gaps We Must Close,” will explore how Africa can harness its digital talent, address barriers, and shape policies that enable inclusive and purpose-led workplaces. Join Annepeace and 50+ global leaders as they reimagine the future of work together in this 24-hour virtual event.

Our clients say it best. 💬 Across industries — from retail and sustainability to AI infrastructure — partners trust Sama to deliver the precision, reliability, and collaboration their data projects demand. Their feedback reflects what we value most: real-world impact, lasting relationships, and results that scale. Explore more client stories and see how Sama helps global teams achieve data certainty and measurable business outcomes: https://www.sama.com/ Tribe Dynamics (now CreatorIQ) PolyPerception #CustomerSuccess #DataQuality #AIInnovation #AIforGood #ResponsibleAI

Sama has introduced Smart Review, a new approach to quality assurance that redefines how AI data labeling projects maintain accuracy and trust. Traditionally, ensuring quality meant reviewing 100% of data — an expensive and time-consuming process. With Smart Review, Sama helps enterprises focus on reviewing the right tasks, not all tasks — reducing review rates to as low as 10% while still maintaining 95%+ quality scores and full SLA compliance. By combining human-in-the-loop judgment with automated intelligence, Smart Review applies oversight strategically, adapting review levels based on real-world performance data. The result: higher efficiency, faster delivery, and lower cost of quality — without compromising accuracy. For enterprise AI teams, Smart Review sets a new benchmark for how data quality is managed and measured. Read the full announcement: https://lnkd.in/gDAJ7H9R #AIQuality #DataAnnotation #AIInnovation #ResponsibleAI #Efficiency #Automation

Proud to share that Sama has been named one of AI Magazine's Top 10 Data Labelling Tools, recognized for combining industry-leading accuracy with ethical, mission-driven practices. The feature highlights what sets us apart: our B Corp certification (a first for AI data labeling companies), our impact sourcing model creating dignified digital work opportunities, and our 99% first-batch acceptance rate that helps enterprise teams scale with confidence. As AI development accelerates, this recognition reinforces what we believe: the future of AI must be built on both technical excellence and responsible practices that put people first. Honored to be recognized alongside other innovators shaping data-centric AI. 🔗https://lnkd.in/d9yDtVw6  #DataAnnotation #ResponsibleAI #EthicalAI #AIforGood

AI must work for everyone. That was the clear message from the TechTrends Media AI Forum 2025 in Nairobi, where Sama VP of Global Service Delivery Annepeace Alwala joined industry and policy leaders to push the conversation from principles to practice. In her session, Annepeace spotlighted the ethical layer of AI — from data sourcing to workforce impact — and emphasized that transparency and accountability are no longer optional. Sama was also honored with the AI Data Excellence Award, recognizing our leadership in delivering high-quality, ethical training data that powers real-world AI solutions. Kenya’s AI journey is being shaped through active dialogue between builders, businesses, and communities — with accountability at the center. Sama is proud to contribute to this dialogue and to help build inclusive AI that delivers both trust and impact. https://lnkd.in/d2Fu864S #ResponsibleAI #InclusiveAI #EthicalAI #AIforGood

Sama CEO Wendy Gonzalez recently spoke with Huawei Executive Editor-in-Chief Gavin Allen about how mobile AI is reshaping industries — and why high-quality, inclusive data annotation is essential to that progress. The conversation covers: 💡 How annotation powers AI systems in sectors from healthcare to AR/VR. 🌍 Why inclusive datasets are critical to preventing bias. 📱 How mobile AI is creating opportunities in underserved markets. 🤝 Sama’s mission to connect marginalized talent with dignified digital work. Read the full interview from Transform Magazine: https://lnkd.in/exg3jQrt #InclusiveAI #EthicalAI #AIforGood #DataAnnotation #FutureOfWork

"Synthetic data can help AI systems learn faster, especially in autonomous driving and product catalog expansion. But as Duncan Curtis, SVP of Product and Technology at Sama, explains, these benefits come with a caution. Without validation, synthetic data can amplify bias or reduce model reliability. That’s why every synthetic data pipeline should include strong validation processes. Learn how Sama ensures high-quality, validated training data at https://lnkd.in/dCu6ffcY. #SyntheticData #AI #DataValidation #ResponsibleAI #AutonomousVehicles"

Proud to share that Sama has been recognized with four major international awards that reflect both our AI innovation and our commitment to social impact: 🏆 Africa Digital Economy Awards • Most Innovative BPO Provider of the Year • Digital Woman of the Year — Annepeace Alwala, VP of Global Service Delivery 🏆 Elevate Impact Sourcing Honor Recognizing our proven model that has helped nearly 70,000 people lift themselves out of poverty through dignified digital work 🏆 Global Inspiring Workplaces List 2025 Celebrating our investments in employee wellbeing, inclusion, and professional growth These honors validate what we've believed from day one: that responsible AI can deliver both enterprise-grade results and meaningful social impact. We're grateful to see our mission recognized on the global stage, and we remain committed to proving that ethical AI isn't just possible, it's the path forward. Thank you to our incredible team for making this work possible. #EthicalAI #InclusiveAI #AIforGood #FutureOfWork #ImpactSourcing #Leadership

Annepeace Alwala, Sama’s VP – Global Service Delivery, will join industry leaders at TechTrends Media's AI-Powered Business Forum on October 2 in Nairobi to discuss how AI can drive business transformation across Africa. The Forum brings together policymakers, innovators, and technology experts to explore responsible AI adoption and next-generation digital strategies. Peace will share how Sama’s high-quality training data powers AI models in sectors such as healthcare, agriculture, retail, and autonomous vehicles, delivering measurable outcomes while creating dignified digital work opportunities across East Africa. As Kenya continues to establish itself as a regional hub for technology and innovation, Sama is contributing to this growth by empowering local talent and ensuring AI development remains inclusive, ethical, and impactful. #TechTrendsForum #AI #DigitalTransformation #EthicalAI #FutureOfWork