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Journal of Management Information Systems
Keyword: multichannel strategy
Keyword Index
List of articles:
Bang, Youngsok,
Lee, Dong-Joo,
Han, Kunsoo,
Hwang, Minha,
and
Ahn, Jae-Hyeon
Channel Capabilities, Product Characteristics, and the Impacts of Mobile Channel Introduction
Journal of Management Information Systems
Vol. 30 No. 2 2013
pp. 101-126