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IKEA Campaigns

Man lying down on a bed

A black/orange-red FRUKTMOTT cushion cover in the living room

Child playing with arts and crafts

A front view of a street with blue display windows with the words HUS OF FRAKTA

Welcome to the HUS OF FRAKTA

We are delighted to announce that our new pop-up dedicated to the most iconic blue bag, arrives on London's most iconic shopping Street. From Thursday 28th November, we bring you an experience like never before.

Location: 216 Oxford Street, London W1D 2JH

Opening times: Monday - Saturday: 11:00 - 8:00, Sunday: 12:00 - 18:00

We look forward to welcoming you.

A dining table filled with various vegetables and meats for dinner, including two giant meatballs in the middle

It’s back, it’s bigger, and now there’s two

Tis’ the magical season of the meatball yet again! And The Turkey-Sized Meatball has returned for another year of festive fun. But, this time it’s got a plant-based friend: The Cabbage-Sized plantball.

An image of a chair.

Affordable by design

Explore the wonderful things we do to make things more affordable.

Four children in a blue room, three of them sitting on the floor watching the fourth child on a bed playing guitar like a rockstar.

Rebel in the comfort of home

At IKEA, we believe home is the one place where the rules aren’t invited. Where you can always be your true self. IKEA smart solutions encourage everyone to break the rules and rebel in the comfort of home.

How to create a small, budget-friendly apartment for two.

Show off your savvy

It’s time to ‘Show off your savvy’. These days, the real kudos comes from thinking outside the box, overcoming a problem with smarts, not money or just working with what you’ve got.

A white/anchor/unlock-function VIHALS chest of 4 drawers

Behind every mess is a new possibility

Often, a little inspiration can set you on your way to creating spaces that work for you. Sorting your prized possessions and beloved belongings - deciding whether to organise your home to create more space, or proudly display the things you love.

Savvy ways to save space

Savvy ways to save space

Wouldn’t it be great if life at home could always feel tidy and totally relaxing? In a word, it can. And that word is: storage. With storage to meet every challenge, you’ll have more home to enjoy. And that’s what we call showing a bit of savvy.

Everything you need to refresh your home every season

An off-white STOENSE rug, low pile in the living room

Discover what's new in the IKEA range.

An in/outdoor green VINTERFINT artificial Christmas tree in the NA

Christmas at IKEA

The season of big hugs and big celebrations is upon us. We have everything you need to make the holidays merry.

A black/natural MÄVINN basket

Switch up your style with our new collections

Make your home even more special with our limited collections. You will discover vibrant colours or relaxing natural materials, all amazing products to make your home even more unique. There is something for everyone!

A with clamp/light grey-green RELATERA phone/tablet holder in the childrens room

Get ready for an exciting new chapter with our kid approved back to school essentials. From budget-friendly storage boxes to an organised desk, we’ve got everything you and your child need to revamp their room for the term ahead, their way.

Good for your wallet and good for the planet

A woman wearing colourful clothes eats a lollipop and sits on a sun bed in an IKEA store.

Introducing, Rewards from IKEA Family!

Our loyalty rewards are finally here! Simply collect points to unlock all kinds of helpful rewards designed to bring your ideas to life. Join IKEA Family now and save on delivery, food and purchases.

IKEA Family offers

Explore the exclusive IKEA Family member discounts reserved for you as an IKEA Family member.

A white VINDUM rug, high pile

Tips and ideas on saving energy and money

Make your home warmer, spare your budget and live more sustainably with these affordable solutions and actionable ideas.

BYLLAN laptop support

Last chance to buy

It's your last chance to buy these beloved IKEA products. Find clearance deals on a wide range of furniture and home accessories, from stylish lamps to comfortable sofas.

Several small plants sit on wooden shelves in ceramic pots. Included is the citrus plant a small tree with lemons

Growing indoor plants made easy

Want to embrace green living but don’t know where to start? Find some easy plant care tips for your urban jungle at home.

Right now at IKEA

Imagine a place, where you can escape for a day. Tickets are free to everyone, and include all the attractions, like… Getting immersed in a world of rooms, inspiration and expertise.

You've just imagined a day out at IKEA.

Find out what's on at IKEA