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The European Business Review

THE INTERCONNECTION BETWEEN MOTIVATION, EMOTION, AND GROUP DYNAMICS

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ORGANIZATION

INTRODUCTION

In recent years, the dynamics of motivation, emotion, and group interactions within the context of creative start-ups have garnered significant attention from researchers and practitioners alike. BBVET, as a representative endeavour in the realm of creative start-ups, provides an intriguing setting to investigate the intricate relationship between motivation and group dynamics. This article endeavours to delve into the nexus of motivational factors and their impact on group dynamics within the specific context of the BBVET project, ultimately aiming to shed light on the underlying mechanisms that drive creativity and innovation in start-up environments. Our research has shown that there is a close connection between motivation, emotion, and group dynamics. We have found that the success of the company revolves around the premise that the interplay of motivation, emotion, and group dynamics significantly influences the creative potential and overall success of start-up ventures. It is hypothesised that a strong alignment of individual and collective motivations, coupled with effective group dynamics, positively correlates with enhanced creativity, innovation and, ultimately, the sustainable growth of creative start-ups.

ABOUT BBVET

The ultimate aim of the BBVET project – Boosting Business Integration through Joint Vocational Education and Training. Financed by the Interreg South Baltic Programme and in line with the European Union Strategy for the Baltic Sea Region, six project partners from five South Baltic country regions in Denmark, Germany, Lithuania, Poland, and Sweden worked in collaboration to develop the first European one-year, cross-border curricula, which included long-term mobilities of 10 weeks. This would take place four times in four different partner countries. In line with the overall objective of the project to boost business in the South Baltic region, and in accordance with the EU goal to increase the mobility rate in vocational education and training (VET) by up to 10 per cent alongside implementing long-term cross-border mobilities in VET, the BBVET consortium presents the results and achievements of the project in this report. Participants combined education with working with business or developing their idea(s). The project dynamic was based on the Tuckman model of

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