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The world’s biggest gamblers

Australia was the first country to deregulate gambling, and it shows

By THE DATA TEAM

LAS VEGAS may be synonymous with gambling, but the industry’s biggest expo is actually held in London, and wraps up today. Exhibitors in over 3,000 stands advertise the latest products designed to part punters from their cash, ranging from gaming apps to slot machines and virtual-reality games. As in other businesses, firms that were quick to embrace new technology have reaped rewards: online gaming is the industry’s fastest-growing sector, and accounted for 11% of the $385bn of gambling profits posted in 2016. But unlike companies that sell less controversial services, courting government regulators appears to be just as important as luring bettors for the bottom line.

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