Svedka Vodka

Founded in 1998, Svedka was the first brand to introduce “cheap chic” into the vodka category, it shook up the vodka category by offering consumers the whole package - a high quality, premium product, hip brand image at an affordable price. While the competition focused on the past, Svedka lays claim to the future, providing a limitless platform to be bold, outrageous and flirtatious. Always willing to play the provocateur, Svedka_Grl is the brand’s stunning, outspoken and futuristic “fembot”. Created by Hollywood special effects wizard Stan Winston, the visionary behind Jurassic Park and The Terminator, Svedka_Grl is the brand icon of the future.