ASSESSING THE RELATIONSHIP AND EFFECT OF WORKPLACE DRESS CODE ON
EMPLOYEE PRODUCTIVITY
Nov, 2017
Enock J Musaana +260968698438
emusaana21@gmail.com, jmusaana26@gmail.com
ABSTRACT
The topic regarding the effect of dress code on job performance and productivity is still very volatile. Even in a blue-collar state of affairs,
when dress is allowed to be more casual, the level of service is also more casual but does not in actual fact imply lower productivity at all,
just the same with business smart doesn’t necessitate soaring productivity. Therefore, Managers across sections of business society should
look more at professionalism, performance, and productivity as personal attributes that really matter in the workplace. In that an employee
should be able to come off as a professional without having to dress like one.
INTRODUCTION
Does the way a person dress impact their job performance? Some
organisations believe that going to work dressed comfortably will
improve creativity, increase morale, enhance communication, and
improve productivity. Other companies believe that casual dress
in the workplace leads to an increase in tardiness and absenteeism
(Motivational Manager, 2002), while another extreme is not to
care at all about what their employees wear in a workplace setup.
But what is the effect of business casual or business formal dress
code in the workplace setup? While it is also true that much of the
information published to date provides subjective data about
morale, creativity, and feelings of comfort. The effects that dress
has on employee behavior and attitude have critical impact on the
measures of productivity which in most cases are generally not
reported. It is imperative to narrow down these effects and
measures of productivity thereby establishing the relationship.
Rationale
The purpose of this study is to determine if business formal or
business casual attire is a relevant variable in employee
productivity in the workplace, and also if prescribing workplace
dress code really matters to employee productivity. The study also
expounded on the effects that a particular type of dress code
implemented at a specific work place has on the different
measures of productivity.
Objectives
Determine the relationship between work place dress code
and employee productivity (performance).
Establish the effect that workplace dress code has on
employee productivity (performance) and ascertains which
type of the two (formal /casual) has more impact.
Assess the level of awareness that managers have on
workplace dress code and employee productivity
(performance).
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LITERATURE REVIEW
Introduction
Most leading company managers of 21st century would want to
focus on those things that force success - productivity, innovation,
performance, and strategy. As these managers work to develop
their enterprises, they would not probably want to deal with more
ordinary office affairs. Sometimes, however, these seemingly
minor subjects can have a great impact on employee morale, and
they must be handled well. One such subject is the workplace
employee dress code. It would be so amusing to see if all
employees could just use common sense every day and wore
tasteful, professional clothing. Taste and professionalism,
however, can be in the eye of the beholder. It is likely that your
organization needs some kind of guidance on appropriate dress.
Joyce (2012) reiterates the fact that almost every organization is
concerned with what should be done to achieve sustained high
levels of performance through people. Additionally, Peter and
William (2009) argue that from the corporate perspective,
employees who are well dressed are believed to form better
impressions with colleagues, clients, and customers.
Essentially, organizations create dress codes in order to gain the
benefits of a professionally appearing workforce. Developing
effective dress codes, however, can be problematic. In some
instances, employees would resist dress codes, and in other, dress
codes rigidly associate more formal dress with increased
professionalism which would lead to efficiency and thereby
performance.
For decades now, business clothing has remained predictable, but
current trends are moving towards a more casual look in the work
place. In today’s society, there is a growing trend in casual dress
policies in many companies. Notwithstanding this growing trend,
it is still imperative to comprehend dress codes and policies and
what is fitting casual attire (Pliagas, 2001). There are conflicting
research studies suggesting whether casual dress has a negative or
positive impact on employees and organizations. Some research
suggests that a casual dress code can create a positive work
environment and encourage employees to be more productive
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ASSESSING THE RELATIONSHIP AND EFFECT OF WORKPLACE DRESS CODE ON
EMPLOYEE PRODUCTIVITY
Nov, 2017
(Anonymous, 2002). In contrast, research suggests that casual
dress codes can negatively impact employee attitudes and
company images (Badola, 2010). People construct implicit
theories of personality, relationships, interpersonal behaviors, and
situational characteristics. Studies suggest that clothing provides
information about social status, personality and attributes of
individuals. In addition, motivation theories suggest that people
can be motivated by dress policies, which stimulates the desire to
achieve personal and organizational goals (Peterson, 2007).
Rafaeli and Pratt (1993) suggest organizational attire influences
several organizational dynamics. Their research shows that work
attire affects the extent to which employees fulfill role
requirements, indicates credibility, influences organizational
image, and helps identify authority within organizations. Dress
codes establish what is and is not appropriate work attire
(Robertson, 2007). Today, organizations are faced with the task of
deciding what type of dress policy is appropriate. Some
companies base dress policies on whether employees interact with
customers.
Historical setting on Dress code
The way you look directly affects the way you think, feel, and act
. . . . When you dress down, you sit down—the couch potato
trend. Manners break down, you begin to feel down, and you’re
not as effective (Kaplan, 2000). While Stephen (2000) shapes the
findings of research by that continually relaxed dress leads to
relaxed manners, relaxed morals and relaxed productivity and
leads to a decrease in company loyalty and increase in tardiness.
It’s generally agreed that casual days started on the U.S. West
Coast, where computer companies allowed programmers to dress
comfortably to encourage creativity. Like the Internet, the casual
trend spread. Despite this more objective approach to the whole
issue of casual business dress, there are those who feel that the
change has been for a variety of subjective reasons. Biecher, et
al., (1999) explains that casual dressing may be the result of two
distinctive trends: a return to elegance as a way of conveying
professionalism, and a loosening up of formal dress codes, as
demonstrated by casual Fridays and dress-down days.
Some of the advantages to wearing casual clothing in the
workplace can be seen as good morale, open communication
between managers and employees, and a lack of cost to the
employer. Nonetheless, professional image is likely to be
destabilized if clients feel employees are too casual to be
entrusted with their business. Whether or not employers are
aware of an effect in job performance because of casual dress is
unknown (Brown etal 1999).
DRESS CODE
Work Place Dress Code
According to Wikipedia dress codes are written and, more
often, unwritten rules with regard to clothing. While Susan (2016)
expresses work dress code as a set of standards that organisations
develop to help provide employees with guidance about
appropriate apparel to wear for work. This work dress code of
course normally ranges from formal to business casual to casual.
The formality of the workplace dress code is by and large dogged
by the amount of interaction employees have with customers at
their work location. Some of the examples of work dress codes
may include business casual, business casual for manufacturing,
casual, and formal work dress codes (Susan, 2016).
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There once was a time when a person could walk into the office
of a manager, account executive, or salesperson and expect to see
the individual behind the desk adorned in crisply pressed suits
with starched white shirts. It was something that was not open to
discussion but rather ingrained in western culture that certain
dress was considered appropriate in those professions
(McPherson, 1997).
However, in the beginning 1990’s, we saw a dramatically
evolvement of the so called casual dress. There are a variety of
reasons as to why this adoption of dress has happened. Some
sources state only the factual evidences for the implementation.
Casual Fridays were introduced, experts say, to improve morale
among cynical white-collar folks who saw their coworkers falling
like flies during the layoffs of the 1980s and early 1990s.
Generally, the casual look was never meant to replace traditional
Monday-through-Thursday business attire (McPherson, 1997).
Subsequent Changes
According to Miner (1963) the aesthetic qualities of various
physical characteristics are unlikely to have any effect on
performance, thus whether or not the rise in casual dress within
the business world had an effect upon the performance of the
individuals was a debated issue then has it is now. John Molloy,
author of Dress for Success, states that the move toward informal
office attire is strictly an American phenomenon that shows no
signs of catching on elsewhere in the world. He adds: “by and
large business people the world over, especially outside the U.S.,
are extremely conservative.
On the other hand, there were certain sections of business society
that seemed to believe that an effect on work performance
because of casual dress is a real possibility. ‘Casual,’ a word
whose meaning is much abused these days, too often means slack
and slovenly. In this context it is a short step from a business suit
to a sports jacket (Horn, 1975). And according to Sweeney (1999)
research the fact is, if you feel better and are more comfortable,
you’ll be more productive.
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Prescribing dress code at Work Place
For many organizations, the objective in establishing a dress code
is to enable employees to project a professional, business-like
image while practicing the advantage of formal and relaxed setup.
If your organization has an employee handbook, it is doubtless
that there is a section on acceptable dress for the workplace. It’s
for sure some questions are still relevant about your work place
prescribed attire. Is it because the policy is too vague to be
relevant? Does it comply with legal requirements? Does it require
dress that is more formal than necessary given the amount of
customer contact employees have? Does it allow clothing that is
too informal for regular customer contact? If the answer to any of
these questions is yes, it is worth updating your dress code.
Otherwise, ensure that you are enforcing these codes.
Additionally, it seems wise also to periodically be reminding
employees of the dress code policy. This will inform new
employees and strengthen the policy with experts.
Impact of prescribed dress code
Practically speaking, every organization projects a picture, and
how its employees dress affects that picture. Both executive and
non executive directors and managers naturally would want to put
their best foot forward with clients. At the same time, a good
workforce is not easy to build and retain. For this reason a toostrict dress code will repel good job candidates and may cause
valuable employees to consider leaving. While inflexibility may
violate anti-discrimination laws and inspire workers to file
lawsuits. It is in an employer's best interest to develop a dress
code that reflects well on the business and keeps employees
happy. Numerous companies generate dress codes in order to
achieve the benefits of a professionally appearing workforce.
Nevertheless, developing effective dress codes, however, can be
problematic. In some cases, employees resist dress codes, and in
other cases, dress codes rigidly associate more formal dress with
increased professionalism (Haefner, 2008).
Equal Implementation of dress code in an Organization
With the increased level of equal opportunity, human rights,
equity and equality campaigns all over the globe. It becomes
more relevant that organizations strive to enforce the dress code
issues without partiality. Consciously, individuals and groups of
human resources should be treated equally. From country to
country, most employment laws and regulations would allow
employers to set employee dress codes and to treat men and
women differently within social norms. Looking at the given in
two situations below which acts as examples:
Where it is acceptable to require men to cut their hair while
not making the same demand of women.
Nov, 2017
Types of dress code
The type of workplace attire expected varies from one
organisation to another -- there is no single correct type of
workplace attire. In some offices, a formal look is expected and
required, while in others, a more casual look may be more
appropriate (Lisa, 2017)
According to Lisa (2017) there are four key types of work place
attire as follows;
a.
Formal Attire
She says that in some careers, formal business attire is a
requirement. These careers may include professions such as law
and finance and some customer-facing jobs such as public
relations. Some companies encompass strict dress codes that read
aloud the type of suits and dresses, color of ties and the height of
heels that employees ought to wear. For most, formal business
dress includes suits for both men and women. For both men and
women, formal workplace attire includes good grooming and
wearing appropriate accessories, such as the correct shoes and
tights.
a.
Business Casual
Many organizations use this style of workplace attire in hot
weather or in more casual businesses. Business casual is a neat,
pulled-together look that does not include items such as flip-flops,
shorts and sleeveless tops, but can include slacks or chinos,
button-down shirts with no jacket and casual skirts or dresses.
Susan (2016) writes “Your Company's objective in establishing a
business casual dress code is to allow your employees to work
comfortably in the workplace. Yet, you still need your employees
to project a professional image for your customers, potential
employees, and community visitors. Business casual dress is the
standard for this dress code.”
Casual Attire
This is the attire which more appropriate for companies who
would love to abandon dress codes altogether and allows
employees to wear almost anything. Casual attire generally means
you may wear your everyday clothes, such as jeans and T-shirts.
A casual dress code will always differ from a business casual
dress code in many ways. Paramount among others is that jeans
are everyday attire and shirts with or without collars is the norm
(Susan, 2016). This type of dress is most common in tech and
media companies
Uniforms
Where it may not be acceptable to require women to wear
skirts or men to wear uniforms while not making equivalent
demands of the other sex.
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Some workplaces require uniforms. These have a tendency to be
most common in service occupations, such as an airline flight
attendant, or in public service jobs, such as a firefighter or police
officer. Uniforms make workers stand out, so those they serve can
identify them easily.
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PRODUCTIVITY AND PERFORMANCE
Understanding of employee productivity and performance
Despite numerous definitions, explanations and understandings of
productivity there is always one that stands out to be unshaken; it
is defined as a ratio of output to input (Output/Input). It is
concerned with measuring inputs in relation to outputs and can be
calculated as the amount of output generated in a given amount of
time. Productivity is the relationship between the quantity of
output and the quantity of input used to generate that output. It is
basically a measure of the effectiveness and efficiency of your
organisation in generating output with the resources available.
Margaret (2014) explains employee productivity (workforce
productivity) as an assessment of the efficiency of a worker or
group of workers. For this reason, productivity may be appraised
in terms of the output of an employee in a specific period of time.
Typically, the productivity of a given worker will be assessed
relative to an average for employees doing similar work. Because
much of the success of any organization relies upon the
productivity of its workforce, employee productivity is an
important consideration for businesses.
Performance on the other hand is the art to complete the task
within the defined boundaries. It is defined as the way to perform
the job tasks according to the prescribed job description.
According to Callidus Cloud, employee performance is defined as
whether a person executes their job duties and responsibilities
well. Many companies assess their employee's performance on an
annual or quarterly basis in order to define certain areas that need
improvement. Performance is a critical factor in organizational
success.
“People tend to confuse productivity and performance, with the
two often becoming interchangeable. Productivity is the measure
of the efficiency of production whereas performance deals with
the way in which someone functions to accomplish something
successfully,” says Tanja (2011).
According to Sinha (2001), he stated that employee’s
performance is depending on the willingness and also the
openness of the employees itself on doing their job. He also stated
that by having this willingness and openness of the employees in
doing their job, it could increase the employees’ productivity
which also leads to the performance. (Nina 2013)
Therefore, to avoid this conundrum in this research, productivity
and performance may be used intercheably, as there seem to be a
thin difference in their application.
Measuring and Managing Individual Productivity
Essentially, productivity measurement is the identification and
estimation of the appropriate output and input measures. If
productivity is not measured accurately, there is increased risk of
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Nov, 2017
adverse economic impact at the organizational level and it will be
unclear how factors such as poor psychological wellbeing and
employee resilience are impacting organizational performance.
It is very important to note that Labor productivity, which is
defined as value added per worker, is the most common measure
of productivity. In that it reflects the effectiveness and efficiency
of labor in the production and sale of the output. Employees are a
company's livelihood. How they feel about the work they are
doing and the results received from that work directly impact an
organization's performance and, ultimately, its stability.
Eventually, unstable organization ultimately underperforms.
While some crucial findings reveal that measuring labor
productivity is no longer sufficient. This is so because in today’s
labor force this type of measure does not fit with the nature of
multiple jobs – it merely provides a limited view of employees’
productivity. Whilst an improvement leading to this basic
measure can be achieved through inclusive multiple input and
output factors, including a focus on the quality of the work
completed. Generally, many commentators also highlight a need
for organisations to identify the factors that may impact the
productivity of their workforce and focus upon developing
measures that specifically target these different aspects.
Factors Affecting Employee Performance/Productivity
Performance of employees is affected by numerous factors at
work place. There are lots of factors that affect the performance
of employees. (Rashid et al, 2013)
Rashid et al (2013) states that there are many variables that affect
the performance of employees at work place. These variables
include manager’s attitude, organizational culture, personal
problems, and job content and financial rewards. All of these
variables have positive impact on the performance of the
employees except personal problems of the employees that
hinders the performance of the employees.
DOES WORKPLACE ATTIRE AFFECT PRODUCTIVITY
Does casual gear really mean casual thinking? Or does business
formal imply highly productive? In the current generation casual
work environments are ‘all the rage’. Business powerhouses like
Google encourage informal office spaces and office attire.
Google is said to have no dress codes for employees and
interviewees. However, if the research is anything to go by,
Google’s relaxed style when it comes to dress should mean less
productivity. This is evidently not the case as Google is one of the
most successful companies in the world.
However, Prof Karen Pine from the University of Hertfordshire
thinks that wearing casual clothes leads to less focus, “When we
put on an item of clothing it is common for the wearer to adopt
the characteristics associated with that garment”. This is
supported by her where it was found that if someone dresses like
a superman, they will believe that they are stronger the same way
dressing like superhero will make them to be more confident and
believe that they could actually achieve more. While the opposite
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for this was also true in her findings (Karan, 2015). Some
managers do believe that if many employees dressed like
achievers they would behave, act and think like them. Though,
this does give some more food for thought.
According to Karan (2015), wearing the same type of clothes in
and out of work limit your ability to separate your home and work
life. Karan (2015) argues that wearing a t-shirt and jeans all week
long and wearing them at the weekend may possibly mean that
there is no difference between the ‘work you’ and home you’ and
proposes that the ideal situation is that a change into different
attire makes you switch the mode that work or home. The analogy
in this is that once your mode is switched you become more
concentrated at work and your efficiency is improved. This theory
actually goes that you can achieve more if you wear work clothes
as you’ll be more focused. The trouble is that the definition of
‘work clothes’ is different for most companies and individuals
(Karan, 2015).
Smart Casual dress code
According to Susan (2016), there is also a smart casual dress code
which includes a variety of options for men and women. Smart
casual dress is basically a step up from business casual, but not as
dressy as formal work attire. Smart casual implies that employees
have kicked their dressing up a notch from business casual in a
smart and well-pulled-together look. It seems to be the new wave
of dress code in the so called “civilized organisations”.
Positive Effects
Although the tendency to have casual dress in the business world
has been increased, this is not to say that the change has been bad.
Several sources stake claims in the positive results of the business
casual adoption. “Some of the more commonly touted benefits
include improved employee morale, a lack of cost to the
employer, increased worker productivity, more open
communication between staff and managers, cost savings to
employees because casual business wear is less expensive, and
improved work quality” (Gutierrez & Freese, 1999).
Employees themselves are enjoying this alteration in the
traditional corporate world. They have noticed some positive
effects at work. A national survey of office workers’ attitudes
toward casual dress according to McPherson (1997) in America
alone showed that “41% felt casual dress improved worker
productivity while only 4% perceived a negative impact . . . . 51%
said they did their best work when dressed casually. Many
employees . . . also believe casual dress makes them more
effective. In a 1998 survey by USA Today, 64 percent of
respondents said they work more efficiently when wearing casual
dress (Kaplan, 2000). The vast majority of the surveyed
employees felt that dressing casually resulted in a variety of
benefits, including comfort, increased camaraderie and better
work environments (McPherson, 1997). Others still believed that
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Nov, 2017
wearing casual clothing at work increases productivity (Gutierrez
& Freese, 1999).
A Deloitte Human Resources assistant stated that the dress policy
is an added benefit and a morale booster. She feels that the more
comfortable employees are, the more productive they will be
(McPherson, 1997). Companies gain by creating a workforce that
feels more flexible and productive. Dressing casually also creates
a feeling of freedom for employees (Biecher et al., 1999). Many
people feel that “dressing casually can lead to better attitudes
about work, greater spontaneity, and improved relations among
employees” (McPherson, 1997).
Negative Effects
Although the positive effects of casual clothing on performance in
the work place are good, there is another side to the coin. Many
sources have noticed a decline in work performance since the start
of this trend. “The rise of ‘casual dress’ in the workplace has
resulted in casual attitudes and a lack of office decorum”
(Dolbow, 2000). Goode (2000) explains that the Tailored Men’s
Clothing Industry cites two recent studies to validate its belief that
casual dress habits in the workplace environment that does not
promote or encourage productivity. After surveying 500 firms in
1997 and 1998, research psychologist, Jeffrey L. Magee came to
the supposition that, “Continually relaxed dress leads to relaxed
manners, relaxed morals and relaxed productivity . . . [and] that
relaxed dress led to an increase in litigation, a decrease in
company loyalty and increases in tardiness”.
The way you look directly affects the way you think, feel, and act.
Judith Rasband, agrees that there is a negative effect (KaplanLeiserson, 2000). Along these same lines, there comes some
explanation behind why this tendency to “slack off” has risen.
“When relaxing dress codes, management has to clarify the
distinction between casual and slovenly, especially in the U.S.
Unlike Europeans, most Americans have never had a tradition of
elegant casual dress. When not in suit and tie, the American male
often adopts what etiquette authority Leitia Baldrige calls the
‘bathrobe attitude,’ defined thus: ‘I am comfy, and that is all that
counts’” (Biecher et al., 1999). Casual workplace attire can lead
to a decline in ethics and productivity (Billups, 2000). There “is a
fear that casual dress makes employees too comfortable and not
professional enough. ‘When you wear the more casual attire,
human nature says you will act a little bit more casual’”
(Sweeney, 1999).
CONCEPTUAL FRAME WORK
Awareness of Productivity
If you were to develop a company’s climate conducive to
promoting productivity, organization members i.e. managers,
supervisors, and employees, must all be responsive to the
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productivity quandary. They must be conscious of what
productivity is, what it means to their jobs and companies, and
how it can be measured and improved. Awareness of how dress
affects a person’s performance is key and the curiosity about
where it will lead has been in existence for some time now. Thus,
today’s managers and supervisors ought to put their nose to
ensuring productivity is high in their organizations and how it is
affected by dress code policies that are being implemented.
Positive Effect of Business Casual Dress Policies
Rewards, incentives, and benefits are provided to improve
workplace attitudes, increase worker performance, and help to
retain employees. A business casual dress policy can be perceived
as one such program. As described previously, survey results
indicate that employees overwhelmingly view these programs as
positive. Because employees view these programs positively, they
should improve workplace attitudes, subsequent performance
(Adams, 1988; Jin, 1993).
Another potential benefit of casual dress policies is the work
environment these policies can create. In a more casual
environment, employees report that they feel more like an integral
part of an organization (Yates & Jones, 1998) rather than simply a
small part of an organizational hierarchy. This should help to
eliminate communication barriers between employees and
managers, and subsequently improve attitudes and performance.
In conclusion, the limited survey evidence suggests that casual
dress policies will lead to improvements in workplace attitudes
and improvements in performance.
Negative Effect of Business Casual
Performance
Policies on
Work
On the down side, business casual policies may potentially have a
negative effect on performance. Though casual dress has a
positive effect on attitudes, it may instead result in a negative
effect on workplace performance. If employees are dressed
casually, they may perceive themselves as being in a casual,
relaxed, and “laid-back” atmosphere rather than in an atmosphere
that requires work, effort, and diligence. Unlike the conclusions
presented in the previous section, this means that business casual
dress policies will cause employees to have positive attitudes
about the workplace but will at the same time diminish work
performance.
Conceptual Framework
Source: Developed by the Researcher
From the Diagram above, we can see that there is a relationship
between Employee Dress code and Employee productivity in the
work place environment. As earlier discussed from above, there is
positive contribution from both sides of the diagram that is Smart
Business Dress code and Casual Dress code, while in an
environment where Dress code is not enforced there is minimal
attribute of employee productivity credited to dress code of any
sort. Nonetheless, it is the Casual dress code in recent years that
has proved to be causing much contribution towards employee
productivity as compared to the ordinary business smart dress
code.
METHODOLOGY
Research Design
Despite the growing interest on the topic of workplace dressing,
and its relevance to the corporate image of any organisation, its
clients and partners. There has been scanty of empirical evidence
on this subject for current and future projected contributions. It is
for this reason; the research carried the Explanatory type of
research design in order to give more insights to the relationship
and effect that workplace dress codes impose on employee
productivity.
The research targeted mainly Consulting firms and Nongovernmental Organisations (NGO) in and around the City of
Lusaka. The organisations were classified according to the
following three facets:
1.
Those that have shifted from casual dress code to smart
dress code.
2.
Those who have relaxed the dress code from smart to
casual dress code.
3.
Those who do not care what an employee wares for work
A population of 150 consulting firms and Non-governmental
Organisations with a model sample size of 60 following the
formula below:
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n=Npq/(N-1)D+pq
[150*(0.5)(0.5)]/[(150-1)0.0025+(0.5)0.5]
do not enforce any dress code on their employees that is 50% a
piece.
37.5/0.6225=60.24≈60
Company’s performance trend over the last five years
Where; N=population size
n=sample size
p=probability of population stratum=0.5
D=standard deviation of population=0.0025
q=1-p
After assessing the level of commitment organizations do put in
place in order for them to have the prescribed dress code, we went
on finding out the organizations’ performance has been in the last
five years while allowing it down to the following:
Most companies have had less commitment to dress code
matters thus dress code policy commitments has decreased
by 37.5%
Data Analysis Methods
In order to have an in-depth understanding of the topic and
thereby getting the relevant proof of the relationship and effect of
workplace dress code on employee dress code, the use of primary
data will be paramount. In collecting primary data, the online
Zoho survey instrument containing 5 likert scaled questions was
used to get effective and efficient responses from all the potential
respondents.
In the same period of time, the employees productivity level
has had increased by 25% within these organisations.
While the overall company productivity did reduce by 37%
within this period.
After data is collected, analysis was done using an online data
analysis tool known as Zoho. Both the qualitative and quantitative
may be used to get a comprehensive analysis of the data gathered.
OBSERVED RESULTS
The coded data was analyzed using Zoho software and thus
presented in the diagrammatic way as shown below;
Relationship between Dress Code and Employee Productivity
Enforcing a dress code for your employees
1.
Increased very much. 2. increased slightly. 3. No change. 4.
Decreased slightly 5. Decreased very much
Ideally, employees become more productive if the dress code is
not prescribed, as we can see in the pie chart below that 50%
agree and 13% is attributed to those who strongly agree. While
the other 13% and 25% is for the ones that disagree and those
who remained neutral respectively. Thus, a total of 65% (50+13)
represents a class of those who feels that prescribing a certain
dress code does not help in employee productivity unlike when
you prescribe.
Do employees become more productive if the dress code is not
prescribed?
Source: Zoho Output
Technically speaking, the level of enforcement of the Dress code
in most organisations contacted is average. Half the respondents
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Despite the fact that this research does rule out dress code
affecting the quality of performance, when it comes to ensuring a
professional performance at work it is the opposite. The graph on
the right hand side above shows a whipping 75% in agreement
that the way employees will dress at workplace does affect an
effectual professional performance.
Type of Dress Code with much effect on Employee Productivity
Business formal imply highly productive
Source: Zoho Output
Effect of Dress Code on Employee Productivity
Dress code affecting/ensuring the quality vs. professional of
performance in the workplace
Source: Zoho Output
Understanding the graph above, it is clear that most respondents
are not so sure whether business formal type of dress code really
implies high productivity, as 25% of them remained neutral
without siding any weight. The rest of the respondents scored
38% apiece.
Interestingly, there were similar results even when it came to
Casual dress at place work too. Two critical questions were
posed; Does casual dress in the workplace negatively affects the
quality of productivity and does casual gear really mean casual
thinking?
Astonishingly, the respondents scored 38% apiece in the two
instances for agree and disagree respectively. 13% remained
neutral in the two instances while the other 13% is for those who
strongly disagreed to the two questions. Thus, summing up the
strongly disagree to disagree we have 51% (38+13) in support of
those not favoring the direction of the two questions.
Source: Zoho Output
From the left hand side graph above, we could see that none of
the respondents do strongly agree that dress code affect the
quality of performance while 25% of them are not so sure. On the
other hand 38% disagree with this idea all together.
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ASSESSING THE RELATIONSHIP AND EFFECT OF WORKPLACE DRESS CODE ON
EMPLOYEE PRODUCTIVITY
Nov, 2017
Management Awareness of the of Effect of Dress Code on
Employee Productivity
It is evident from the chart below that most managers in the
targeted organisations are pretty aware of this effect that dress
code has on the employee productivity. As there was an emphatic
response of 75% representation for management being aware as
compared to 25% representing that management not being aware.
Management is aware of the effect of dress code on job
performance
Source: Zoho output
However, when employees themselves are questioned, 38% do
believe that casual dress code make them productive, 25%
remained neutral and the other 25% disagree while 13% strongly
disagree.
Notwithstanding, most employees feel more comfortable in casual
dress code at a place work than business casual. 13% strongly
agree while 63% agree, representing a 76% of those who feel
comfortable to work in casual dress code.
Source: Zoho Output
FURTHER DISCUSSIONS AROUND FINDINGS
Several Organisations, who offer casual dress, pay off to their
employees report that wearing casual clothing can reinforce
morale, perk up quality, persuade more open communication, and
enhance productivity by creating a more comfortable work
environment. Human Resource managers cited increased
employee morale and productivity. Many Zambian Managers are
noticing some of the positive effects discussed earlier and are
adopting casual dress programs for their own offices.
Source: Zoho Output
Lastly Casual dress does not necessarily
performing tasks. Only 28% agree to this
apiece assigned to disagree and strongly
and representing 78% not in favor of
contention.
promote efficiency in
ascension, while 38%
disagree respectively,
the current bone of
The results shown above suggest that there is an effect on the
performance in the workplace because of casual dress, and that
casual dress has equally positive and negative effects, while dress
codes may or may not be necessary for professional performance.
The results also suggest that casual dress does not necessarily
promote task efficiency, employees may not perform the same
regardless of dress formality, and that quality work performance
has not decreased since the relaxing of the dress code. Whether or
not employers are aware of an effect in job performance because
of casual dress was unknown.
Source: Zoho Output
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ASSESSING THE RELATIONSHIP AND EFFECT OF WORKPLACE DRESS CODE ON
EMPLOYEE PRODUCTIVITY
CONCLUSION
The subject regarding the effect of dress code on job performance
and productivity is still very volatile. Even in a blue-collar state of
affairs, when dress is allowed to be more casual, the level of
service is also more casual but does not in actual fact imply lower
productivity at all, just the same with business smart doesn’t
necessitate soaring productivity Therefore, Managers across
sections of business society should look more at professionalism,
performance, and productivity as personal attributes that really
matter in the workplace. In that an employee should be able to
come off as a professional without having to dress like one.
Going back to the research questions as our pillar for this work;
1.
2.
3.
Is there a relationship between work place dress
code and employee productivity?
What effects do workplace dress code has on
employee productivity and which type of the two
(formal /casual) has more impact?
To what extents do managers aware of the effect
that workplace dress code has on employee
productivity?
It is amazing that within the stated purpose and findings of this
study, the following conclusions appear warranted:
4.
It is possible to have a casual dress code with a seemingly casual
approach but at the same time high performance and productive,
thus dress code has minimal influence on the employee
productivity. Keeping in mind of this fact therefore, there is
conclusive relationship between the two facets of discussions
within this research.
The effect of dress on performance in the workplace is wideranging and diverse according to the selected population of this
study. Because of the variety of responses from the sample, it is
difficult to reach conclusive implications and effects of dress code
on employee productivity. Nonetheless, this research suggests
that there are negative effects and positive effects on performance
in the workplace relating to casual dress. Objectively speaking,
there really can be no firm implications drawn from this study as
to what the exact effect of dress on performance in the workplace
is.
The managements are aware of the effect of employees work
performance due to dress code.
The Review of the Literature suggests that casual dress,
depending upon the population evaluated, can either encourage or
discourage greater productivity. However, this study’s survey
results suggest that while casual dress may not cause a decrease
in work performance, it does not promote an increase. There is
reason to believe that casual dress may simply allow employees to
© MEJ 2017
Nov, 2017
complete their work effectively, without prompting them to give
out extra effort. Employers generally desire employees who
exhibit first-class performance. Although casual dress may not
hinder this performance in an excellent employee, it may indeed
prevent a moderately effective employee from giving a better
effort. However, the extent of impact dress plays on altering the
wearers’ actions and motivations is yet to be determined and thus
warrants further study.
RECOMMENDATIONS FOR FURTHER STUDY
Additional questions pertaining to assessing the relationship and
effect of workplace dress code on employee productivity warrant
further investigation; thus the following recommendations for
further research and study are offered:
1. Comparative study on productivity in Casual dressed
employees and Business smart dressed employees of the same
industry/company.
2.
This study should be replicated, using a different
population to determine whether or not employers are aware of an
effect in job performance because of casual/smart dress.
3.
A study should be conducted to determine whether or not
dress codes have a positive effect on a person’s motivation and
attitude.
A study should be conducted to determine whether or not employees
are aware of the characteristics of casual business dress.
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