Evaluation and Regulation of Non-governmental Organizations in the People’s
Republic of China. Towards a Certification System Compatible with International
Standards?
by Berthold Kuhn 1
Abstract: Regulation and evaluation of non-governmental organizations (NGOs) can
contribute to build trust. This paper discusses the prospects of establishing NGO evaluation
and certification systems in China that would correspond with the principles and good
practices laid out by the International Committee on Fundraising Organizations (ICFO).
NGO self-regulation accompanied by third-party evaluation and monitoring is a trend
increasingly embraced in both developed and developing countries. The discussion about
regulation and certification systems is a good entry point to engage in a wider dialogue on
Government-NGO relations with authorities and experts in the P.R. China. The likely
scenario in the P.R. China is that state authorities take the lead in designing and
implementing NGO evaluation and certification systems. However, the relevant authorities
seem inclined to engage in a process of consultation with NGO experts at national and
international level.
Introduction
This paper discusses the importance of state-of-the art NGO regulation and
evaluation systems for further sustaining the growth of the NGO sector in China. The
relevance of trust building through developing evaluation and certification of NGOs
has not yet been sufficiently addressed in academic works on NGO development in
China and even Asia. Hasan and Onyx (2008) pay little attention to this aspect in
their recent publication on comparative third-sector governance in Asia. However,
some recommendations at the level of country analysis point in this direction by
emphasizing the need for a “transition from dominance to social governance through
cooperation, negotiation and partnership as well as strengthening of internal
governance by NGOs” (Ding 2008: 226).
This paper focuses on the People's Republic of China because of the challenging and
special characteristics of the Chinese NGO sector in the wake of modernization and
transformation. Although the NGO sector in China is rapidly growing in terms of the
number and diversity of organizations, the international community still has a poor
overall picture and little knowledge of the Chinese NGO sector. In China, trust in the
This paper is based on a pilot research project which analyzed the prospects of establishing an NGO
certification system in the People’s Republic of China. The research was carried out by the author; Dr.
Ying Ji, postdoctoral researcher; and Ms. Zandra Mok, Ph.D. candidate, School of Public Policy and
Management, Tsinghua University, Beijing, P.R. China in the first half of 2007. The author is grateful
to Prof. Wang Ming, Director of the NGO Research Center, Tsinghua University and Ms. Peng
Jianmei, Director of the China Charity and Donation Information Centre (CCDIC), Beijing, for the
continued dialogue and cooperation.
1
1
work of NGOs is still relatively limited among many government officials, the
corporate sector, and citizens.
There is, however, a positive tendency, as became evident in the context of the relief
and rehabilitation work after the Sichuan earthquake in May 2008 when China
witnessed unprecedented cooperation between government and NGOs at various
levels. There is currently a vivid debate underway about government dialogue with
civil society and NGOs and about mechanisms for the regulation and evaluation of
charitable activities in China. The outcome is uncertain, however: organizations that
are embedded in the administration or affiliated with renowned institutions and/or
provide essential social services have been able to extend the scope of their activities,
yet some smaller foreign-funded organizations have witnessed setbacks in recent
years, particularly before the Olympic Games in Beijing.
This paper stresses the link between the trust-building efforts of NGOs, with respect
to the government and the public, and the prospects for the further growth and
development of the Chinese NGO sector.
The first two sections of this paper deal with the relevance of trust for NGOs in the
context of an emerging and increasingly diverse NGO landscape and authoritarian
state control. The third and fourth sections discuss alternatives and institutional
options for trust-building initiatives with specific reference to the situation in
mainland China.
(1)
Trust is a Key Asset of NGOs.
Scientific debates on evaluation concepts, criteria, and mechanisms, which some
regard as painful exercise to please donor bureaucracies, sometimes overshadow
their ultimate purpose: the building of trust. I regard evaluation not as an end in
itself but as a means to raise the level of trust. Certification programs are seen as
important steps towards bolstering the public’s trust in the sector (Shea/Sitar/ICNPL
2004: 5). Investing time and thought in the design of evaluation and certification
systems is thus a strategic investment in relations with donors, with the government,
and with the wider public. Civil society development is about engagement and
building trust in joint actions for the purpose of mutual or public benefit.
Trust matters most for civil society development and the work of NGOs. It is an even
more vital element for the functioning of NGOs than it is for the functioning of the
state and the operations of commercial actors (Kuhn 2005)]. The state has the
ultimate authority to enforce the compliance of citizens with rules, regulations, and
the payment of taxes. The relations between the customers and suppliers of goods
and services and between principals and agents in commercial transactions are
typically of a contractual nature with a specific mention of a price in exchange for
goods and services that are, in an ideal state of affairs, largely objectively verifiable.
According to theories of trust (Colemann 1990/1994, Bekkers 2003, Hansmann 1987,
Heitzmann 2000), the placement of trust allows actions to be conducted based on
incomplete, asymmetric, or insufficient access to information or when an action
2
involves a voluntary transfer of resources with no real commitment from the trustee.
In line with such theoretical considerations, NGOs are supposed to be most active in
humanitarian aid and the provision of social services, where it is more difficult to
define objectively verifiable performance indicators. NGOs play indeed an important
role in development cooperation and humanitarian assistance, particularly in
countries where we witness state or market failure in the provision of essential
services (Kuhn 2005/2008).
The strength of the voluntary sector is considered to be an indicator of the level of
trust in a society. Trust in NGOs is based on the voluntary character of their work,
their ability to raise funds from people and organizations while maintaining a
positive image, and non-profit-distribution constraints. However, trust needs to be
defended and developed. When trust in organizations is damaged, the negative
implications quickly become evident. The rising number of income-maximizing notfor-profit organizations and hybrid organizations (Anheier 2008) and the growing
professionalism of fund-raising strategies are popular trends within the fund-raising
sector. This trend creates many new opportunities for NGOs but may also pose a
threat to the core values of the proclaimed NGO work ethic, which distinguishes
these organizations from bureaucratic and commercial behavioural patterns.
The scandal concerning UNICEF Germany, a registered association in Cologne,
serves as an example of how ambitious growth strategies can turn into major
scandals. In April 2008 the new chairman of the German branch of the United
Nations Children’s Fund (UNICEF), Dr Jürgen Heraeus, predicted a loss of 20 per
cent of fund-raising income for 2008, from 100 million euros per year in 2007, after a
mismanagement scandal rocked the organization in spring 2008. UNICEF had over
the preceding years experienced a process of growth, but it had also paid
extraordinarily high fees to advisors without disclosing this information in reports
and in communication with the German Institute for Social Issues (Deutsches Institut
für Soziale Fragen, DZI). As a result, the DZI withdrew its fund-raising seal of
approval from the German National Committee for UNICEF. The ensuing scandal
has triggered a debate about the management conduct of NGOs in Germany. As a
consequence, the DZI has also experienced a rise in the number of new applications.
All of this has occurred at a time when the International Committee on Fundraising
Organizations (ICFO) was organizing its fiftieth anniversary conference in Berlin
(slogan “50 years of informed trust”), with delegates from Europe, North America,
mainland China, and Taiwan expected.
Trust in the work of NGOs is still relatively poorly developed in mainland China.
The NGO sector accounts for less than one per cent of the gross domestic product
and is still dominated by NGOs that are closely affiliated to the government. In
addition, the breadth and depth of charitable giving is limited. Corporate
philanthropy and voluntary charitable giving are growing but are still in an infant
stage, although there has been a significant boost in the context of the Sichuan
earthquake in May 2008.
3
What can be said about trust in China? Sun Yat-sen, the political leader and
statesman who is often referred to as the father of modern China, emphasized that
the Chinese mainly trust family members, as well as close friends. The term guanxi(self of interpersonal relation) forms and builds upon the basis of congenital blood
connection and acquired attachment. On the issue of trust, the Civil Society Index
Report (NGO Research Centre, SPPM, Tsinghua University 2006) concludes, with
reference to Sun Yat-sen, that “what works essentially is not the relationship itself,
but the emotional ties of the ’Guanxi’. Hence it may be suggested that within the
Chinese context social trust may be characterized as ‘relative’ trust. How much
people trust each other is highly dependent on the relationship between them.”
However, the report also states that “in general, social trust is rather low” (NGO
Research Center, SPPM, Tsinghua University: 43).
China is undergoing a process of rapid modernization and social transformation. The
gradual erosion of the danwei (traditional work unit) and hukou (household
registration) systems is giving way to new modes of social interaction and new kinds
of organizations. Professional networking and horizontal ties are becoming more
important. People are adjusting to modern professional lifestyles characterized by
frequent changes in work place and extensive travelling. New kinds of
neighbourhood committees and alumni organizations as well as agricultural
cooperatives and self-help, user, and consumer groups have already emerged. It is
still too early to predict how many Chinese will adopt new ways of living and
develop solidarity and trust beyond their families and their closest circles of
colleagues, neighbours, and friends. Particularly in urban areas, however, it looks as
if change is on its way.
(2)
The Challenge of Building Trust in a Diverse Landscape of NGO Activity
In many countries and regions the NGO sector is in transformation. Many new
service providers and advocacy groups are emerging or are enlarging the scope of
their activities. Different kinds of hybrid organizations exist, such as organizations
that are mission-driven but use market mechanisms to achieve their goals, business
entities that engage in social investment, and organizations that are simultaneously
fulfilling public duties and engaging in social or commercial activities. Many
combine informal and formal structures, permanent and periodic structures, and
some may combine legal and quasi-legal activities.
In China, the Communist Party state shows interest in civil society. While holding on
to the reins of power, it also wants its citizens to be politically and socially engaged
in independent organizations (Kuhn 2006). China has witnessed the development of
many hybrid organizations, partly due to its unconsolidated legal and regulatory
framework for NGOs. The development of a comprehensive legal framework is
lagging behind the pace of social development.
The landscape of NGO activity in China has become more and more diverse.
Officially speaking, there are three types of civil society organizations within the
Chinese context, all of which are called “civilian non-state organizations” (minjian
4
zuzhi). These are social organzsations (shehui tuanti), which are membership-based
entities; foundations (jijinhui), which are fund and asset based; and civilian nonenterprise units (Minban fei qiye danwei) – such as private schools, non-profit hospitals,
and social service agencies – which have a public-interest objective (NGO Research
Center 2006).
Among the major challenges is the limited breadth and, particularly, depth of regular
citizen participation in civil society activities. Individual non-partisan action appears
to be sporadic, and can be particularly noted in the form of petition signing.
However, the number of registered NGOs has constantly risen and amounted to
380,000 by the end of 2007. This total includes more than 210,000 social organizations;
more than 160,000 civilian non-enterprise units; and more than 1,200 foundations,
including approximately 400 privately initiated foundations. The number of
registered NGOs has been growing by approximately 10 per cent per year despite the
restrictive regulatory and administrative features that affect small and privately
initiated organizations in particular. At several meetings with German government
officials in the year 2007, Huang Haoming, the CEO of the Chinese Association for
NGO Cooperation (CANGO), compared the recent growth of the NGO sector with
the growth of the Chinese GDP, emphasizing, with a nudge and a wink, that the
Chinese government aims to keep growth at a level that can still be managed and
controlled by the government. Today, the landscape of mutual- and public-benefit
oriented organizations, both large and small, with local, regional, national, or
international outreach capacities includes many different kinds of organizations.
Table 1 provides an overview of the different NGOs according to the typical level of
state or party influence and control over their internal governance.
Table 1: Chinese NGOs, listed according to the typical level of state/party influence
and control over internal governance
Low
level
of
state Medium level of state High
level
of
state
influence and control
influence and control
influence and control
Local sports clubs
Educational and research
organizations
High-level sports
committees, such as
National Olympic
Committee
Alumni organizations
Environmental
organizations
Mass organizations, such
as All-China Women’s
Federation, All-China
Federation of Trade
Unions, Communist
Youth League
5
Industry and professional
organizations, such as bar
associations
Indigenous groups and
minorities’ organizations
Major governmentorganized NGOs
(GONGOs), such as China
Charities Foundation,
China Youth Development
Foundation
Social service
organizations
Student and youth
organizations
Village and
neighbourhood
committees
Nature conversation
groups
Religious organizations
Trade unions
Culture- and artpromoting organizations
Community-level groups
(burial societies)
Mutual savings
associations
(authors own compilation)
Colloquial language in China often distinguishes between GONGOs (governmentorganized NGOs) and grassroots NGOs. However, the “middle field” of NGOs is
somewhat lacking in the country. There is a significant number of larger GONGOs
and smaller grassroots organizations, but there are few privately initiated and
independent organizations that have grown beyond the level of 15–20 staff. The lack
of financial, human, and infrastructure resources is a key constraint to the work of
many NGOs. Many smaller organizations depend on a single resource such as an
international donor or government subsidies.
The two flagship environmental NGOs, Friends of Nature and Global Village of
Beijing, and the Amity Foundation in Nanjing, which was created by Chinese
Christians in the mid-1980s, are some of the few exceptions.
Religious organizations must follow a special registration procedure under the
regulations for religious affairs that were enacted by the State Council in 2005 and
apply to all of the five officially recognized religions (Buddhism, Taoism,
Protestantism, Catholicism, Islam). Religious activities that are embedded in or
affiliated with the officially recognized religious and confessional institutions are
tolerated and protected by the authorities, but many smaller groups, including the
Protestant house churches and missionary activities, experience problems with the
authorities. Groups considered to be cults, such as The Shouters and The Disciples,
two secret underground Christian-oriented cults, are not tolerated.
6
It is becoming more and more difficult for the Chinese government to promote,
control, monitor, and evaluate the growing number of NGOs. While the Chinese
government has recognized the advantage of private certification and
standardization agencies in industrial development, it has yet to fully grasp the
concept of independent monitoring in the social sector. The establishment of the
legally independent China Charity and Donation Information Centre (CCDIC) and
the launch of the CCDIC Local Charity Index project, which is supposed to collect
information on numbers of NGOs, NGO fund-raising, volunteer recruitment, and
government-NGO cooperation, may be regarded as signals of a more progressive
approach toward the monitoring and supervision of the NGO sector in China.
(3)
Alternatives for NGO Regulation: State Regulation, Self-regulation, or
Independent Certification and Accreditation
How much do laws and official regulation matter for building trust in the work of
NGOs? What conditions need to be in place so that people are willing to share and
give away their resources? What influences people to share or donate resources?
Examples of daily life are useful for illustrating how people make decisions. You
probably would not loan your car to somebody unknown to you just because there is
a set of traffic rules in your country. Even if the person had a valid driving licence,
you would probably still hesitate to give your car to him or her. He or she could have
obtained the licence several decades back and not updated his or her knowledge and
skills since. The most important aspect in your decision to lend your car would
probably be the trust factor, and the best way to build trust is to know and to
personally experience someone’s conduct.
The same is true of organizations, especially smaller ones. People donate to
organizations and people they know from personal experience. Another reason for
trust is a special status or a specific recommendation issued by an independent
authority.
Thus, a sound regulatory framework is a basic but not entirely sufficient condition
for promoting NGO development. The People’s Republic of China has not yet
established a consolidated and well-implemented legal and policy framework for
NGOs. It is, however, currently reviewing the existing regulatory framework. This
process has led to the drafting of new laws and regulations. The Ministry of Civil
Affairs (MoCA) has invited national and international expert opinion on several
occasions in recent years. Beijing University and Tsinghua University have
formulated recommendations for how to reform NGO regulations. However, the
authorities have so far shown reservations with regard to recommendations that
propose the easing of registration procedures for smaller organizations.
Some progress has been recorded in China in moving towards the rule of law.
However, there is still a lack of legal certainty and a tendency towards
overregulation and state control of the NGO sector that stifles the further
7
development of NGOs, especially smaller grassroots organizations initiated by
citizens and those with international contacts.
An essential requirement for a Chinese NGO to become registered is the formation of
a partnership with a governmental or parastatal/paragovernmental
leading/sponsoring unit, the so-called “mother-in-law” (zhuguan bumen), which has
absolute discretion over whether or not to allow the organization to apply for
registration. This applies both to membership-based organizations and asset-holding
foundations. The requirements for civilian non-state, non-commercial enterprises
also stipulate a registration and sponsorship agreement, typically with a local Bureau
of Science and Technology. However, these are widely considered less burdensome
than the regulations for associations (shehui tuanti) and foundations. The
(provisional) 1998 regulations for membership-based organizations require 30
persons or 50 institutional legal persons in order start an association. The
(provisional) regulations for foundations, issued in 2004, require national fundraising foundations to possess 8 million yuan as capital. In comparison, the capital
requirement for foundations at local- and regional-level organizations is significantly
lower.
Since the year 2005/06 a new charity law has been under preparation, and the
drafting committee of the MoCA formulated a draft in 2006. It is meant to be an
overriding legislation which dwells on the concept of public benefit and includes some
regulations for fund-raising and volunteering. According to expert opinion from the
NGO Research Center of Tsinghua University and international experts, the draft
would still need some improvement in terms of consistency with other legislation. It
is also still doubtful that smaller NGOs will be able to comply with all aspects of this
new law and obtain charitable status. Laws and regulations need to be properly
designed, implemented, and observed. However, the actual conduct of organizations
is the most important factor in building enough trust to mobilize funds and recruit
volunteers. Laws and regulations are only one of several factors necessary to
stimulate the good conduct of organizations; others of a more informal nature are
voluntary sets of principles and codes of conduct.
Government efforts alone are not enough to build trust in the society. In addition to
state regulation and oversight, NGO self-regulation and independent monitoring are
highly recommendable. The government administration lacks sufficient resources
and capacity in social service delivery, standard-setting, and monitoring in various
sectors. Government’s desire to maintain effective control over NGOs has not been
matched by its capacity to enforce its policies. Some industrial associations have been
established in recent years to perform standard-setting and monitoring work among
their members. In a similar vein, NGO monitoring and evaluation work can be
delegated to the NGO sector in order to ease the government’s supervision and
monitoring burden. Government policies and the state administration face the
dilemma of promoting and controlling the NGO sector at the same time. The
growing number and diversity of NGOs makes the task of monitoring and
evaluating these organizations and their activities more difficult. Rapid law making
8
may not be desirable in a political environment still characterized by a lack of trust
toward NGO activities.
There are various options available for promoting trust. Personal relations, patronage
by well-known personalities, and advertising campaigns may be considered the
classic trust-promoting initiatives. More formalized ways to promote trust include
the following:
•
Codes of conduct and charters by NGOs and networks
•
Peer reviews
•
Awards
•
Indexing and ranking by independent research, media, or NGO institutes
•
Specific self-regulation and inspection mechanisms formulated by network
association or apex body
•
Fee-based monitoring and accreditation by independent foundation, with
or without public subsidies and by internal or external inspectors (multistakeholder character)
•
Public agency or state-organized monitoring
•
Legal and regulatory provisions
Direct governmental regulation has long been seen as indispensable in
solving the problem of asymmetric information. However, the emergence of
certification and self-regulatory systems over the past 30 years suggests this may not
actually be so. Instead of imposing direct regulation, the government might be more
effective by helping to establish a certification system, possibly including for-profit
certifiers (Myslivecik 2007).
Ortmann (2008) has written about the advantages of independent certification
systems over self-regulatory arrangements. With reference to Shaked and Sutton
(1981), he argues that the self-regulating profession has an incentive to increase its
income by restricting entry. With reference to Kleiner (2006), he points out that there
is ample empirical evidence that the effect of self-regulation on quality may be weak
or even non-existent in certain professions when compared to certification.
Trustworthiness may be eroded through misrepresentation in fund-raising
solicitations, the use of funds for other purposes (cross-subsidization), and similar
violations of accountability and transparency.
This paper will not dwell further on the different options for regulation, selfregulation, and certification. It will, however, highlight some aspects of NGO
conduct that are typically covered by regulatory codes and independent certification
systems.
The ultimate objective of promoting trust among the general public, media, donors
and potential donors, and government administrations is to be achieved by avoiding
fraud and the misappropriation of public and donor funds, by promoting ethical
9
advertising and good fund-raising practices, by designing appropriate governance
structures and appointing competent members, by building cost effective
management structures, and by promoting transparency.
According to online research (see in particular: www.icfo.de) undertaken for this
paper, typical aspects covered by codes of conduct and accreditation or certification
systems include the following:
(4)
•
Ethical conduct in advertising and fund-raising (funds used for advertised
purposes, fact-based advertising, reasonable marketing expenses, ethical
and lawful fund-raising practices)
•
Financial transparency and accountability
•
Annual reports; public access to reports, statements, and figures and
percentages of marketing costs; auditing
•
Internal governance and control (functional and personal separation of
powers in organization, separation of supervisory and operational levels)
•
Provision of information to the public
Institutional Options for NGO Evaluation and Certification
This section will focus on institutional options and arrangements for launching
certification. Myslivecek (2007) defines a certifying organization (CO) as “an external
agency that sets required quality for a certificate, tests the charities that apply for a
certificate and advertises the existence and ‘quality’ of such a certificate. Each
applicant pays a fee set by the CO, regardless of the result of his application. Donors
learn about the existence of a certificate and required quality via advertising by the
CO.”
International examples of NGO certification, evaluation, and monitoring agencies are
diverse in their sources of income, monitoring and accreditation procedures, and
internal governance mechanisms. However, some common patterns emerge:
independence from fund-raising NGOs and government authority, substantial
monitoring procedures, adherence to financial accountability and auditing standards,
transparent governance and no conflict of interest, and operation by professionals
rather than volunteers.
Each model has its distinct origin and operational challenges. For example, although
the Deutsches Zentralinstitut für Soziale Fragen (DZI) [English translation of name
should also be provided – since it’s already cited above, only the English name (with
the acronym in brackets) would be adequate] has become a role model and an active
participant in the international arena in promoting NGO accountability, it took seven
years for the German certification scheme to develop from conception to
establishment. Initial goodwill in the NGO sector and government support will not
ensure ultimate success if there is not enough time or opportunity for stakeholders to
air their concerns and test the relevance of the certification approach. Larger and
more prominent organizations as well as small and relatively unknown
10
organizations tend to be most sceptical about the added value of an independent
accreditation system. While larger organizations tend to believe that their established
brand name is adequate to maintain trust and that they do not need to join an
accreditation initiative, smaller organizations may consider some criteria as obstacles
to their fund-raising practices or informal ways of conducting their operations.
Smaller organizations may also shy away from the fees and administrative
procedures. Such observations have been voiced by experts from the DZI with
reference to the attitude of the German Red Cross and made during meetings with
NGOs in Germany, China, and other countries.
In Germany, the DZI operates a widely recognized certification system for fundraising NGOs. The DZI, founded in 1893 by citizens, obtained the status of publicbenefit foundation in 1957 with five host organizations: the government of Berlin
(Senat), the Ministry of Family Affairs, the German Industry and Trade Association
(DIHK), the Federation of German Cities (Deutscher Städtetag), and the Task Force of
Welfare Service Providers (Bundesarbeitsgemeinschaft Freie Wohlfahrtspflege).The
DZI receives public subsidies for an array of activities including the most
comprehensive library and database on social policy and social work in Germany
and the publication of both a magazine called Social Work (since 1951) and the Annual
Fundraising Handbook (Almanach). It is the guardian of fund-raising standards in
Germany and has operated a fee-based certification system since 1993.
Approximately 225 organizations have the DZI seal of approval, and four lost it in
the first half of the year 2008: Deutsches Komitee für UNICEF e.V., Förderkreis –
Krebskranke Kinder e.V., PINA – Hilfe für Sri Lanka e.V., Universal-Stiftung Helmut
Ziegner.
In comparison, with less reliance on government subsidies, Stiftung ZEWO
Switzerland[English translation of organization name needed] was founded as an
association in 1934. However, it became a public-benefit foundation in 2001 in order
to make it more independent from its member NGOs. It has operated a certification
system which includes a seal of approval since 1940. The ZEWO system administers
a fee-based certification model, uses external professional inspectors, and offers a
range of benefits to its members such as discounted advertising rates with media
groups. ZEWO has awarded its seal of approval to approximately 475 foundations
and public-benefit associations operating in Switzerland.
In the Netherlands, the Dutch Centraal Bureau Fondsenwerving (CBF)[English
translation also needed] was established in 1925 and began certification activities in
1995. Forty per cent of CBF’s income comes from government and EU subsidies
while the rest consists of fee collections. CBF focuses on national and supra-regional
fund-raising institutions and has awarded its seal of approval to approximately 200
organizations. The CBF also engages in information and publishing activities. For
example, it publishes an annual almanac that features those charities awarded the
seal of approval.
11
A further example is the Philippine Council for NGO Certification (PCNC). It was
established in 1997 by six of the country's largest national NGO networks in response
to the government’s tax reform, which challenged the financial accountability of
NGOs providing disaster relief and humanitarian aid. The reform was a response to
rising concern by the government and growing public mistrust in the role of NGOs
in the Philippines. Golub (2006: 94) refers to widespread abuse of the tax system by
politicians and other wealthy individuals who have exploited the tax-deductible and
tax-exempt status of NGOs by setting up fraudulent organizations. Another issue
was the growth of criminal networks and terrorist organizations. A memorandum of
agreement between the government and the PCNC authorized the PCNC to accredit
NGOs applying for donor funding as long as these NGOs meet the standards set for
receiving the certificate. This served as a new model of partnership between the
government and the NGO sector.
The Alternative Law Research and Development Centre, Inc., a Philippine NGO, has
criticized the PCNC for imposing political and bureaucratic constraints on NGO
work. Golub (2006: 103), however, arrives at a positive conclusion regarding the
work of the PCNC, arguing that "even if not perfect, the organization and its process
are preferable to a process controlled by the government. The PCNC is not yet a
member of the International Committee on Fundraising Organizations (ICFO), but its
model is one of the most developed and successful mechanisms of NGO certification
(see also: http://www.pcnc.com.ph).
The DZI, ZEWO, and CBF are all active members of the ICFO; the PCNC is still
considering and preparing for membership. Accrediting bodies in numerous
countries joined together within the ICFO in 1958. The organization helps to
harmonize accreditation procedures and standards and acts as an international
forum for discussion and debate on accreditation issues. It was formally incorporated
in the Netherlands as a Dutch association, a not-for-profit organization, in September
1990 and has two types of members: ordinary members, organizations that monitor
fund-raising bodies, and supporting members, individuals or organizations that
support the aims of the ICFO and wish to take part in meetings and the exchange of
information.
The ICFO has developed a set of international standards for good governance and
management for international non-governmental and not-for-profit private
organizations that raise funds from the public for charitable or public-benefit
purposes, either directly or indirectly through subsidiary bodies.
The standards cover five key areas of activity:
•
Membership and responsibilities of the governing body
•
Fulfilment of public-benefit goals
•
Fiscal control, management, and reporting
•
Fund-raising practices
12
•
Provision of information to the public
Two organizations from mainland China participated in the annual meeting of the
ICFO in 2008: the Chinese Association for NGO Cooperation (CANGO), a network
and training organization for NGOs with a mandate to liaise with foreign donors,
and the China Charity Donation and Information Centre (CCDIC), which has within
a short period grown to an organization of 20 staff operating as a legally independent
organization under the umbrella of the MoCA.
The CCDIC was established in October 2006 and officially launched by the MoCA in
February 2007. The CCDIC is mandated to collect information from various sources,
including the financial division of the MoCA, media reports, the annual reports of
NGOs and foundations, and non-profit organizations (NPO). The centre aims to
produce evaluation criteria for the non-profit sector and is an independent not-forprofit legal entity under the professional supervision of the MoCA. This
independence was intended to reduce the “government image” of the centre in the
eyes of various stakeholders in the NGO sector as the organization aims to provide a
“third-sector” platform for NGO information sharing and capacity building in the
future. The other reason for establishing the CCDIC was to advance the promotion of
“charity” and “public benefit” beyond mere disaster relief efforts.
ICFO members demonstrate a lot of variety in the way they work and in what they
monitor, but their objectives are more or less the same: helping or supporting the
fund-raising charities by making the public (potential or actual donors) feel more
confident in them. In China, the development of fund-raising NGOs is much more a
recent phenomenon compared to other ICFO member countries. Yet there are
positive signals encouraging donations for public-benefit purposes. With the
adoption of the Enterprise Income Tax Law in the National People’s Congress
session in March 2007, tax-paying domestic companies can deduct donations of up to
12 per cent of their taxable income, up from a mere 3 per cent. Conversely, for
foreign-owned enterprises which could originally donate up to 100 per cent of their
taxable income and have it treated as a deductible expense, the situation has changed
significantly as donations are now only deductible up to 12 per cent of taxable
income.
Given the rather restrictive NGO management framework in the PRC, one may
question the point of investigating standards to enhance the accountability of NGOs.
It is important to note that the development of monitoring/certification mechanisms
is valuable for improving the image of and public knowledge about NGOs. It will
help avert excessive drives for government regulation. The sooner China’s NGOs
concertedly explore accountability-building mechanisms, the easier it will be for the
NGO sector to communicate more confidently with government and potential
donors. Some local governments have already begun pilot studies with local social
organizations to address monitoring, evaluation, and accountability issues, for
instance, in Qingdao.
13
(5)
Conclusion
Given the current situation in China and the nervous behaviour of some of the state
authorities in view of the sixtieth anniversary of the PRC in 2009 and the forthcoming
twentieth anniversary of the Tiananmen massacre, it seems unlikely that the
government will become less restrictive towards NGO activities, especially those
addressing sensitive topics such as human rights and other kinds of critical advocacy
work. Even in the mid-term, having the government take the lead in steering and
providing initial support in NGO evaluation and certification seems unavoidable.
However, this does not rule out the possibility that China will adopt a modern, and
less authoritarian and state-centred approach of dealing with NGOs in the future.
Chinese authorities have begun to recognise that monitoring and evaluating the
governance structure, the financial performance, the fund raising activities and the
project work of a growing number of NGOs exceeds the capacity of state agencies.
International cooperation can contribute to expose Chinese NGO experts to the
advantages of independent evaluation and certification systems that function under a
consolidated regulatory framework.
Bibliography:
Anheier, Helmut 2008: Reflections on Policy Development, presentation at the
International Committee on Fundraising Organizations (ICFO), General Meeting, 16th
Mai 2008 in Berlin, Germany, (http://www.icfo.de/Anheier.pdf).
Bekkers, René, 2003: Trust, Accreditation and Philanthropy in the Netherlands,
in:Nonprofit and Voluntary Sector Quaerterly 32/4), pp. 596-615.
Coleman, J. C. (1990, 1994) Foundations of Social Theory, Cambridge, Mass.: Harvard
University Press.
Ding, Yuanzhu 2008: Third Sector Governance in China: Structure, Process and
Relationship, in: S. Hasan, J. Onyx: Comparative Third Sector Governance in Asia:
Structure, Process and Political Economy. New York: Springer, pp. 207-226.
Golub, Stephen 2006: NGO Accountability and the Philippine Council for NGO
Certification: Evolving Roles and Issues, in: L. Jordan and Peter van Tuijl: NGO
Accountability: Politics, Principles and Innovations, pp. 93-107.
Guet, Ingrid-Hélène Guet 2002: Monitoring Fundraising. A comparative survey of ICFO
members and their countries, www.icfo.de, Amsterdam, Berlin.
Hansmann, H. (1987). Economic theories of nonprofit organizations, in: W. W. Powell
(Ed.), The nonprofit sector: A research handbook. New Haven, CT: Yale University Press.
Hasan, Samiul/Onyx, Jenny (eds.) 2008: Comparative Third Sector Governance in Asia:
Structure, Process and Political Economy. New York: Springer.
14
Heitzmann, K. (2000, July). The role of third sector organizations in specific policy
fields: Contrasting nonprofit theory and empirical findings—The case of Austria.
Paper prepared for the Fourth International Conference of the ISTR, Dublin.
Kleiner, M. M. (2006): Licensing Occupations: Ensuring Quality or Restricting
Competition. W.E. Upjohn Institute for Employment Research.
Kuhn, Berthold 2006: Civil Society in China. In search of acceptable cooperation, in:
Entwicklung und Zusammenarbeit/Development and Cooperation, July 2006, pp. 296-297.
Kuhn, Berthold 2005: The Politics of Development between Market and State.
Opportunities and Limitations of Civil Society Organisations, Frankfurt a.M.: Campus,
420 p., ISBN: 3/593-37742-X (in German (2005) and Chinese (Beijing Renmin
Publishers 9/2008)
Kuhn, Berthold / Wu Wei 2007: Civil Society and the Internet in the P.R. China, Beijing:
KAS Series No. 66, Beijing.
Myslivecek, Jan 2007: The Choice Between Certification and Self-Regulation –
Questions (un)answered, in: Charles University, CERGE-EI, Discussion Paper 2007180, March (http://www.cerge-ei.cz/pdf/wbrf_papers/J_Myslivecek
_WBRF_Paper.pdf
NGO Research Center, SPPM, Tsinghua University The People’s Republic of China
2006: A nascent civil society within a transforming environment, CIVICUS Civil Society
Index Report China (Mainland), Beijing.
NGO Research Center, Tsinghua University (Deng Guosheng, Berthold Kuhn Ji Ying,
Zandra Mok) 2007: Building Bridges of Trust for NGOs in the PRC: Developing Models
for NGO Monitoring, Evaluation and Certification with Focus on Fundraising NGOs,
Beijing.
Ortmann, Andreas 2008: Certification vs. Self-Regulation: Why Self-Regulation is
Unlikely to Win, presentation at ICFO General Meeting in Berlin, 16th May 2008,
http://www.icfo.de/Ortmann.pdf
Shaked, A./ Sutton, J. (1981): “The Self-Regulating Profession, in: ”The Review of
Economic Studies, 48(2), 217–234.
Shea, Catherine/ Sitar, Sandra/International Center for Not-for-Profit-Law 2004: NGO
Accreditation and Certification: The Way Forward? An Evaluation of the Development
Community’s Experience, Washington, D.C.: USAID study 10/2004.
Wexler, Robyn, Xu Ying, Young, Nick 2007: NGO Advocacy in China; Beijing:
ChinaDevelopmentBrief.com
***
Dr. habil. Berthold Kuhn, political scientist and adjunct professor at the Free
University of Berlin, is currently working at the German Federal Ministry for
Economic Cooperation and Development. He was a visiting professor at the NGO
Research Center, School of Public Policy and Management, Tsinghua University,
15
Beijing, P.R. China from December 2005 to November 2007. E-mail: berthold.kuhn@tonline.de
16