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Published in final edited form as:
Brain Res. 2008 September 22; 1231: 86–92. doi:10.1016/j.brainres.2008.06.113.
An ERP investigation of the modulation of subliminal priming by
exogenous cues
Yousri Marzoukia,*, Katherine J. Midgleya,b, Phillip J. Holcombb, and Jonathan Graingera,c
aAix-Marseille University, Marseille, France
bTufts
University, Medford, MA, USA
cCNRS,
France
Abstract
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Marzouki, Grainger, and Theeuwes demonstrated that masked repetition priming of letter
identification is affected by the allocation of spatial attention to the prime location by an exogenous
cue. Behavioral priming effects were obtained only when the exogenous cue was valid (prime at the
same location as the cue). The present ERP study provides a further investigation of such exogenous
influences on masked priming. Results showed a significant modulation of the amplitude of the P3
ERP component generated by centrally located target letters as a function of repetition priming and
cue validity. The amplitude difference between repetition and unrelated primes was found to be
enhanced in the presence of a valid exogenous cue. The electrophysiological data therefore confirm
the influence of exogenous cues on the processing of subliminally presented prime stimuli, and show
that such effects can be obtained in the absence of eye movements. The results further point to a
relatively late influence of prime stimuli on target processing when these stimuli occupy distinct
locations.
Keywords
Subliminal priming; Exogenous cueing; P3
1. Introduction
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The process of identifying an isolated letter or printed word can be modified by the prior
subliminal presentation of the same stimulus relative to a different prime stimulus (masked
repetition priming: e.g., Bowers et al., 1998; Forster and Davis, 1984; Hartmut and Kopp,
1998; Jacobs and Grainger, 1991; Seguì and Grainger, 1990; Ziegler et al., 2000). Results from
recent ERP studies suggest that these subliminal repetition priming effects involve early
perceptual processes as well as later integration processes (e.g., Holcomb and Grainger,
2006; Petit et al., 2006). Furthermore, recent behavioral work has shown that the amplitude of
masked repetition priming effects can be modified by attentional cueing (Besner et al., 2005;
Fabre et al., 2007; Marzouki et al., 2007; Naccache et al., 2002).
Most relevant for the present study, Marzouki et al. (2007) demonstrated that masked repetition
priming of letter identification is affected by the allocation of spatial attention to the prime
location by an exogenous cue. Target letters were always presented at a central location (on
© 2008 Elsevier B.V. All rights reserved.
*Corresponding author. Laboratoire de Psychologie Cognitive, Université de Provence, 3 place Victor Hugo, 13331 Marseille CEDEX
1, France. E-mail address: yousri.marzouki@univ-provence.fr (Y. Marzouki).
Marzouki et al.
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fixation) and primes appeared randomly to the left or to the right of fixation. Priming only
occurred when the exogenous cue appeared at the same peripheral location as the upcoming
prime stimulus. Moreover, Marzouki et al. demonstrated that participants could not
discriminate letter from pseudo-letter primes above chance in a post-experiment visibility test,
strongly suggesting that participants were not aware of prime stimuli during the experiment.
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The results of Marzouki et al. (2007) suggest that the presence of a valid exogenous cue
facilitates processing of stimuli that are immediately presented at the cued location, even if
these stimuli are not consciously processed. This implies that the very earliest perceptual
processes are enhanced by attentional cueing, in line with the neurophysiological evidence
obtained from monkey studies (e.g., Lee et al., 2007; Luck et al., 1997; Reynolds et al.,
1999). This enhanced processing of subliminal prime stimuli has an observable influence on
the processing of upcoming target stimuli to which participants are requested to respond.
However, since prime and target stimuli appeared at different locations in the Marzouki et al.
study (peripherally located primes, centrally located targets), priming effects are likely to be
driven by location-invariant representations of prime and target stimuli and are therefore likely
to arise relatively late during target processing (see Marzouki et al., in press, for a model of
such priming effects). A key question guiding the present research is therefore exactly when
such influences from peripherally located primes arise during the processing of centrally
located targets. RT measures do not provide this information, hence the use of ERPs in the
present work. Furthermore, eye movements were not recorded in Marzouki et al.’s behavioral
study, hence it was impossible to evaluate the possible influence of fast saccades to the prime
location on presentation of a valid exogenous cue. Some of the cueing effects could therefore
have been due to improved visual acuity during prime processing following a valid cue.
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ERPs have been successfully used to investigate the effects of exogenous attention in several
prior studies. These studies found an enhancement of the P1 component during target
processing following a valid exogenous cue (Fu et al., 2001; Hopfinger and Mangun, 1998;
Hopfinger and Ries, 2005; Hopfinger and West, 2006). This influence of exogenous cues on
the P1 component, peaking at around 100 ms post-target onset, is further evidence that
exogenous cueing affects early perceptual processing of target stimuli likely performed by
extrastriate visual cortex (Luck, 2005). However, the aim of the present study was not to
directly investigate effects of exogenous cues on ERPs to stimuli appearing at the cued location.
In the present study, subliminal prime stimuli could appear at a validly cued location or not,
and we indirectly investigated the influence of exogenous cues on the processing of subliminal
prime stimuli by examining the subsequent influence of such processing on ERPs generated
by centrally located targets. The same logic was used by Kiefer and Brendel (2006) to
investigate influences of temporal attention on masked semantic priming. These authors found
that N400 priming effects only emerged when attention was directed to the moment in time
when masked prime stimuli appeared.
By applying this logic to the domain of spatial attention, the aims of the present study were a)
to demonstrate an influence of exogenous cueing on the processing of subliminal stimuli in the
absence of eye movements, and b) to examine the timing of transfer of information from prime
to target stimuli when these occupy distinct spatial locations.
2. Results
As can be seen in Fig. 1, the ERPs time-locked to target letters produced an early negative peak
at about 90 ms (N1) which was followed by a larger positivity peaking around 180 ms (P2), a
small negative-going peak at about 220 ms (N2) and finally a large positivity between 300 and
500 ms (P3). It can also be seen in Fig. 1 that there were no effects of peak latency of the P3
component in this study (this was the case for all electrode sites).
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2.1. 100-200 ms and 200-300 ms
There were no significant effects in these time windows.
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2.2. 300-400 ms
There was a marginally significant three-way interaction between Cue Validity×Prime
Relatedness×Electrodes at Midline electrodes: F(4, 72)=2.29, MSE=1.44, p=.06. Follow-up
analyses revealed that the critical Cue Validity×Prime Relatedness interaction was reliable at
Fz: F(1, 18)=4.75, MSE=1.28, p <.05 with a significant priming effect in the valid cue
condition, F(1, 18)=5.70, MSE=1.57, p<.05, but not in the invalid cue condition, F<1; and at
Cz: F(1, 18)=6.40, MSE=1.34, p<.05 with a significant priming effect in the valid cue condition,
F(1, 18)=14.84, MSE=0.84, p <.002 and not in the invalid cue condition F<1 (see Fig. 2). There
was a significant two-way interaction between Cue Validity and Prime Relatedness in Column
1: F(1, 18)=5.23, MSE=6.04, p<.05. This reflected the presence of a significant repetition
priming effect in the valid condition, F(1, 18)=9.54, MSE=6.08, p<.01, that was not significant
in the invalid condition, F<1. The two-way interaction between Prime Relatedness and Cue
Validity was marginally significant at Column 2: F(1, 18)=3.27, MSE=5.38, p =.08. The effect
of Prime Relatedness with valid cues was significant at this column, F(1, 18)=6.15, MSE=5.87,
p<.05, but was not significant with invalid cues, F<1. There were no significant effects at
Column 3.
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2.3. 400-500 ms
In this time window there was a significant interaction between Prime Relatedness and
Electrodes at Column 1: F(5, 90)=2.48, MSE=0.47, p<.05 and Column 2: F(7, 126)=2.11,
MSE=0.67, p < .05. The related prime condition generated more negative-going waveforms
than the unrelated prime condition, independently of cue validity.
3. Discussion
The present study investigated attentional influences on subliminal priming effects with
isolated letters using ERP recordings. The results are clear-cut. We found that ERP amplitude
was significantly affected by subliminal repetition priming, but only in the presence of a valid
spatial cue. Since all trials involving an eye movement were rejected before analysis, this is
the first demonstration of a modulation of subliminal priming effects by exogenous cues
without possible contamination from cue-induced eye movements to the prime location on
valid trials. This adds considerable support to the hypothesis that exogenous cues can modulate
the processing of stimuli that are not consciously perceived.1
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The major goal of the present study was to use ERP recordings in order to examine the precise
timing of subliminal priming effects on target letter processing when prime and target occupy
distinct spatial locations. Our priming manipulation was found to affect the amplitude of
central-posterior positivity between 300 and 400 ms with related primes producing more
positive ERPs than unrelated primes in the valid cue condition. Given the latency range, spatial
distribution, and polarity of the effects reported here, it seems likely that the current effect is
on the classic P3 ERP component (also referred to as P300).
It is important to compare the timing of letter priming effects found in the present study with
those of another masked letter priming study in which primes and targets occupied the same
1An analysis of the results of the 14 participants that were at chance performance on the visibility test administered by Marzouki et al.
(2007) showed a pattern that was very similar to the one found for the whole group. Most important, the critical interaction between Cue
Validity and Prime Relatedness in the 300-400 ms epoch was significant across the head, F(28, 364)=3.25, MSE=324.3, p<.0001, in
Column 3, F(9, 117)=3.25, MSE=136.15, p<.005 and Midline, F(4, 52)=4.72, MSE=75.17, p<.005.
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central location. Petit et al. (2006) combined masked priming with ERP recordings and found
a cascade of components that were sensitive to 1) prime-target feature overlap (around 150 ms
post-target onset), 2) case-specific priming (around 200 ms post-target onset), and 3) caseindependent priming (around 250 ms post-target onset). The fact that primes and targets
occupied the same central location in the Petit et al. (2006) study allowed primes to affect early
perceptual processing of target letters. There was no evidence for early repetition effects (i.e.,
before 300 ms post-target onset) in the present study. This is likely due to the fact that primes
and targets occupied distinct spatial locations, hence suggesting that the early effects found by
Petit et al. reflect integration of information across location-specific feature/letter
representations. The results of the present study suggest that when primes and targets occupy
distinct spatial locations, priming effects arise quite late during target processing, probably at
the point in time when target letters have been categorized as such and the appropriate response
is being prepared. According to this account, an alphabetic decision (letter vs. pseudo-letter
classification) would be made on the basis of activity in abstract (shape and location invariant)
letter representations of a phonological (i.e., the letter name) or conceptual nature, as argued
by Marzouki et al. (in press).
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Does this interpretation fit with current knowledge of the functional significance of the P3?
Prior research has shown that the P3 is sensitive to manipulations of endogenous attention,
typically obtained using the “oddball” paradigm (e.g., Mangun and Hillyard, 1995; Polich,
1996). The classic finding is that P3 amplitude increases as stimulus probability decreases,
hence the most prominent P3 with “oddball” (low probability) stimuli. Since stimulus
probability is defined relative to a given task that participants are instructed to perform, it is
therefore inferred that the P3 reflects processing following stimulus categorization. However,
there is still much debate as to exactly what processing the P3 does reflect. According to the
influential “context updating” account of Donchin and Coles (1988), the P3 reflects a process
whereby the contents of working memory are updated upon arrival of new information. One
prominent alternative account emphasizes the role of decision-related processes linked to
stimulus categorization and response generation in a given task (e.g.,Verleger et al., 2005). It
remains nevertheless possible that the P3 reflects multiple processes linked to working memory
and task-specific response generation, and perhaps more.
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Further evidence about the functional significance of the P3 can be found in the recent literature
on P3 and the attentional blink (AB). Vogel et al. (1998) first reported suppression of the P3
component to unattended items in the AB paradigm (i.e., during the attentional blink). This
was taken as evidence in favor of a failure to consolidate the unattended item in working
memory (Dell’Acqua et al., 2003; Vogel and Luck, 2002). However, the recent study of Sessa
et al. (2007) suggests that P3 amplitude is not so much determined by detection accuracy of
target items in the AB paradigm (unattended items are less well detected and show a suppressed
P3), but rather on the masking conditions of that item (i.e., whether or not the target is followed
by another item). These authors found suppression of P3 when targets were followed by a
masking item but were still detected at around 90% accuracy, and suggested that it might rather
be response uncertainty that causes the lowering of P3 amplitude. The increased response
uncertainty would be generated by the items surrounding the target, with no reduction in P3
amplitude when the trial sequence terminates with the target. This fits with prior findings from
signal detection experiments showing that P3 amplitude increases as a function of the hit rate
and confidence rating of detected stimuli (e.g., Kerkhof and Uhlenbroek, 1981). This response
uncertainty explanation appears to be in a similar vein to Kok’s (2001) proposal that P3
amplitude depends on the ease with which a target stimulus can be categorized according to
the demands of the task (event categorization), which in turn has antecedents in the “template
matching” account of Squires et al. (1973). The generalidea is that P3 amplitude increases as
the match between incoming information and the task-defined response category increases.
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The present results fit nicely with this general account of the P3, since targets preceded by
related primes generated larger P3 amplitudes than targets preceded by unrelated primes.
Appropriately primed targets would be easier to classify as letters as opposed to pseudo-letters
in the present study, and especially when prime stimuli receive a prior processing boost from
a valid spatial cue. Thus, it can be argued that the modulation of the P3 component found in
the present study reflects the ease with which our participants classified clearly visible target
stimuli as being letters or pseudo-letters. The fact that we did not observe priming effects in
the behavioral data can be taken as a demonstration of the greater sensitivity of ERP measures,
particularly with respect to rather subtle manipulations such as the combination of exogenous
cueing and subliminal priming used in the present study.
In conclusion, the present study has demonstrated a clear influence of exogenous cueing on
the processing of subliminally presented letters. Only in the presence of a valid spatial cue did
prime letters influence subsequent target processing. This priming effect took the form of a
modulation of P3 amplitude between 300 and 400 ms post-target onset, therefore suggesting
a relative late influence of peripheral prime stimuli on the processing of centrally located
targets.
4. Experimental procedures
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4.1. Participants
Nineteen native French-speaking students (10 males, mean age=23 years), were paid to
participate in the experiment. All participants were right-handed and reported having normal
or corrected-to-normal vision. Fourteen participants had participated in the behavioral study
of Marzouki et al. (2007) and had shown chance-level performance on a prime visibility test.
4.2. Design and stimuli
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Sixteen letters (all consonants) of the Roman alphabet served as targets along with sixteen
pseudo-letters designed using Font Creator 4.0 software. Each target letter was primed either
by the same letter (repetition prime) or a different letter (unrelated prime), defining the two
levels of the factor Prime Relatedness. Target stimuli were always centrally located, and prime
stimuli could appear in the right or the left visual field, defining the two levels of the factor
Prime Position. Prior to prime presentation, a cue stimulus appeared either at the same location
as the prime (valid cue, 50% of trials) or the opposite location (invalid cue, 50% of trials),
defining the two levels of the factor Cue Validity. It is important to note that since targets
appeared centrally, they never appeared at the cued location. Prime Relatedness (on 50% of
trials prime was the same letter as the target) was crossed with Prime Position and Cue Validity
in a 2×2×2 factorial design. It should be noted that we also had pseudo-letters as targets. These
pseudo-letter targets were distortions of the corresponding letters used as primes (see Fig. 3
for examples of pseudo-letter targets). Each participant was tested in each of the 8 experimental
conditions with the 16 letters and 16 pseudoletters being repeated 8 times during the
experiment.
4.3. Procedure
Stimuli were displayed on a computer screen in white on a black background in VGA mode
(75 Hz refresh), with constant brightness and contrast of the display, using E-prime 1.1
software. The background luminance of the screen was approximately 0.1 cd/m2 and the
luminance of all stimuli was approximately 6.5 cd/m2. The procedure is described in Fig. 4.
Each trial began with a central fixation point (an asterisk) for 300 ms. The fixation point was
then replaced by a complex geometric form (a cross superimposed upon a filled circle) that
constitutes the cue stimulus for 150 ms located at a distance of 3.21° of visual angle at a viewing
distance of 80 cm either left or right of fixation.
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The cue stimulus was replaced by a forward mask consisting of a white square with black
crossed stripes which appeared both left and right of fixation at the same eccentricity as the
cue for 12 ms. The prime stimulus followed the forward mask and appeared either left or right
of fixation accompanied by the letter W in the opposite location. The letter W was not a target
letter and was used as a filler letter to maintain a balance in visual complexity over left and
right visual fields. Prime and W presentation lasted 45 ms and was replaced by the centrally
located target stimulus and two peripherally located backward masks that remained on the
screen until participants responded by indicating if the target was a letter or a pseudo-letter
(alphabetic decision). The experiment was run inside a dimly lit room and was controlled using
E-Prime 1.1 software. Participants responded by pressing one of two game-pad triggers with
their index fingers: right button for letters and left button for pseudo-letters. Participants first
performed a practice session with the complete set of 16 target letters and pseudo-letters,
followed by 256 randomly ordered trials in each of the 2 blocks, giving a total of 512 trials per
participant. The EEG signal (200 Hz sampling rate, bandpass of 0.01 to 40 Hz) was recorded
from electrodes attached to the scalp with an elastic cap (see Fig. 5). We also used two
electrodes to detect blinks and eye movements — one below the left eye and one to the right
of the right eye. All trials contaminated by eye movements were rejected prior to averaging.
Items rejected across participants varied from 0.0% to 16.0% with a mean of 3.1% (SD=4.7%).
4.4. Data analysis
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Participants performed the alphabetic decision task with a high level of accuracy (97.4% of
Hits and 2.6% False Alarms; Mean d’=4.1, SD=0.8).2 Averaged ERPs were formed off-line
from trials free of artifact and time-locked to the onset of target letters. Averaged ERPs were
quantified by calculating the mean amplitude values (relative to a 100 ms pre-target baseline)
in four different time windows: 100-200 ms, 200300 ms and 300-400 ms and 400-500 ms posttarget onset. Separate sets of repeated measures ANOVAs were run on the data from each of
the four time windows, with Cue Validity (valid vs. invalid), Prime Relatedness (related vs.
unrelated), and Electrode Site as factors. In order to examine distributional effects in the ERPs,
electrodes were grouped into columns (Column 1, Column 2, Column 3, Midline: see Fig. 5)
and separate analyses performed per column with withincolumn electrode site as a factor.
Acknowledgments
P. J. Holcomb was supported by grant numbers HD25889 and HD043251.
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Fig. 1. Grand-average event-related potential (ERP) waveforms from target letter onset showing
effects of repetition priming in the presence of a valid cue (a) and an invalid cue (b) at electrode
site CP2
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Fig. 2. Scalp maps for voltage differences (net priming effects) between related and unrelated
primes with valid cue (a) and invalid cues (b) in the 300-400 ms (P3) time window. The analysis
was performed using Cartool software (http://brainmapping.unige.ch/Cartool.htm)
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Fig. 3. Examples of letters primes (B and K) and their corresponding distortions as pseudo-letters
targets
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Fig. 4. Timing of events in a typical trial
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Marzouki et al.
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Fig. 5. Electrode montage and analysis columns. Twenty-nine active tin electrodes were held in
place by an elastic cap (Electro-Cap International, Inc., Eaton, OH) and maintained <5 kOhm.
Additional electrodes were placed below the left eye (LE) and beside the right eye (HE) to monitor
eye movements and blinks. All electrodes were referenced to the left mastoid (A1), and the right
mastoid (A2) was recorded actively to detect left/right mastoid asymmetry (none was detected).
The four analysis columns (Column 1, Column 2, Column 3, and Midline) are indicated by the grey
bars interconnecting the various anterior/ posterior sites
Brain Res. Author manuscript; available in PMC 2009 April 14.