Cleaner and Responsible Consumption 11 (2023) 100149
Contents lists available at ScienceDirect
Cleaner and Responsible Consumption
journal homepage: www.journals.elsevier.com/cleaner-and-responsible-consumption
Mapping the Circular Economy in the Small and Medium-sized Enterprises
field: An exploratory network analysis☆,☆☆
Marcos Ferasso a, b, *, Ubiratã Tortato c, Muhammad Ikram d
a
Escola de Ciências Económicas e das Organizações, Lusófona University, Campo Grande, 376, 1749-024, Lisboa, Portugal
Grupo de Investigación de Estudios Organizacionales Sostenibles, Universidad Autónoma de Chile, Santiago, Chile
c
Pontifícia Universidade Católica do Paraná, R. Imac. Conceição, 1155, 80215-901, Curitiba, Brazil
d
School of Business Administration (SBA), Al Akhawayn University in Ifrane, Avenue Hassan II, P.O. Box 104, 53000, Ifrane, Morocco
b
A R T I C L E I N F O
A B S T R A C T
Keywords:
Circular economy
Small and medium-sized enterprises
Sustainability
Circular economy ecosystem
Exploratory network analysis
The literature on the Circular Economy (CE) has shown considerable expansion over recent years, with various
studies striving to guide corporate entities in transitioning from linear to circular production paradigms. While
larger businesses and multinational corporations have been a central focus, a significant gap exists in understanding the transformation journey of Small and Medium-sized Enterprises (SMEs) towards circularity. This
research aims to enhance the existing body of knowledge by mapping the knowledge at the intersection of SMEs
and the CE. This study utilizes an exploratory approach and leverages network analysis and content analysis to
scrutinize 126 academic papers indexed on Scopus. The findings indicate that the field is bifurcated into nascent
and early-growth stages. Although CE appears as the prevalent theme in most of the papers surveyed, an
emerging group of academics has begun to delve into the domain of SMEs and CE. Further to identifying thematic
clusters, this research explores the main references from these two phases by exploring their contents. The study
provides a series of recommendations for future research alongside methodological guidelines for theoretical and
empirical investigations.
1. Introduction
A growing interest in the Circular Economy (CE) is seen among
government, society, businesses, and academia. As an evolution of the
Supply Chain, CE was based on the need to close the loops and gain
efficiency to maximize economic advantages (Stahel, 2016; Khan et al.,
2022). Adopting a Closed Loop Supply Chain (CLSC) strategy enables
enterprises to amplify benefits, minimize overall energy-related costs,
and decrease overall emissions (Kumar and Satheesh Kumar, 2013;
Morseletto, 2020; Lotfi et al., 2022). Similarly, the CE embraces analogous principles, seeking to optimize resource utilization by augmenting
the overall efficiency of the Supply Chain (Pomponi and Moncaster,
2017).
The Ellen Macarthur Foundation’s (MacArthur, 2013) contribution
emerged to redefine the current industrial model, which values
extractive collection and waste, aiming to reshape growth, focusing on
positive societal benefits. The CE gradually decouples economic activities from consuming finite resources and eliminating waste from the
entire system. Four main actions toward recovery normally represent CE
(Urbinati et al., 2017), also known as 4Rs: (1) to reduce, (2) to repair, (3)
to remanufacture, and (4) to recycle. Furthermore, CE activities focus on
three levels: the first one, the micro level, focuses on the performance of
particular companies or consumers; the second is the meso level, focusing
on inter-organizational relationships, and the macro level encompasses a
city or region (Ghisellini et al., 2016; Kirchherr et al., 2017; Prieto-Sandoval et al., 2018). This study expands the literature on CE theoretical framework by shedding light on SMEs, that is, the micro level of
CE.
The importance of SMEs for countries’ economies is widely known,
and the Management theory and principles were adapted to address the
☆
Note: This paper is a substantially reworked, expanded, and revised version of the paper presented at the 10th International Workshop on Advances in Cleaner
Production, Ferrara, Italy, 2021.☆☆ Ferasso, M., Bandeira, G., & Tortato, U. (2021). Circular Economy and SMEs: An exploratory network analysis and state of the
art. In The 10th International Workshop on Advances in Cleaner Production (2021), Ferrara, Italy. A resilient and sustainable world: contributions of cleaner
production, circular economy and Eco innovation, 2021. p.1-10.
* Corresponding author. Escola de Ciências Económicas e das Organizações, Lusófona University, Campo Grande, 376, 1749-024, Lisboa, Portugal.
E-mail addresses: p7541@ulusofona.pt, marcos.ferasso@uautonoma.cl (M. Ferasso).
https://doi.org/10.1016/j.clrc.2023.100149
Received 22 March 2023; Received in revised form 12 June 2023; Accepted 28 August 2023
Available online 4 November 2023
2666-7843/© 2023 The Authors. Published by Elsevier Ltd. This is an open access article under the CC BY-NC-ND license (http://creativecommons.org/licenses/bync-nd/4.0/).
M. Ferasso et al.
Cleaner and Responsible Consumption 11 (2023) 100149
specificness of SMEs and their environment (D’Amboise and Muldowney, 1988). The relevance of SMEs is noticeable, especially for the
countries that form the OECD. According to an OECD report, SMEs
correspond to more than 70% of all existing companies; in some countries, they represent more than 95% (OECD, 2017). SMEs are important
in generating employment and responsible for a substantial percentage
of the GDP of the said OECD members (Prabawani, 2013; Yadav et al.,
2018). Even though the underlined relevance of SMEs to developed and
economies under development, these companies are struggling when
implementing actions toward sustainability.
Despite the field of study focusing on sustainability in SMEs being
numerous, some researchers underlined that it is necessary to understand how SMEs are collaborating and depending on externalities, i.e.,
the context in which they are operating, as well as at their internal level,
i.e., how the SMEs are adapting and implementing actions to become
sustainable-oriented companies (Yadav et al., 2018; Cariola et al., 2020;
Mani et al., 2020; Malesios et al., 2018). Prior studies have discerned
that SMEs rely heavily on external factors to generate ’sustainable value’
(Prabawani, 2013; Martins et al., 2022; Broccardo and Zicari, 2020).
While many SMEs perceive sustainability as a cost, the work of Burlea-Schiopoiu and Mihai (2019)has illustrated that these enterprises can
indeed reap financial gains from sustainability-oriented actions, for
instance, by integrating corporate social responsibility into their
operations.
Some initial studies on sustainability targeting SMEs date back to the
2000s, when the CLSC perspective was more addressed. Medina-Muoz
and Medina-Muoz (2000), when analyzing the SMEs from the Canary
Islands, identified that these companies demonstrated to be more willing
to implement sustainable actions when they receive governmental
support from public policies narrowing environmental activities.
Another study by Lawrence et al. (2006) evidenced that New Zealand’s
economy is almost all formed by SMEs. Moreover, most surveyed SMEs
affirmed that they do not formalize their environmental practices on
reports. Moreover, participants reported that little pressure from the
government led SMEs to undertake sustainable practices (Lawrence
et al., 2006). The third study by Williams and Schaefer (2013) underlined that, in the English SMEs, managers already noticed the relevance
of environmental actions, and their implementations depend on the
manager’s values.
Although the sustainability subject is already studied in the context
of SMEs in the last twenty years, under several approaches and identifying numerous barriers, Johnson and Schaltegger (2016) noticed that
the available tools for implementing sustainability are still perceived to
be little or not fully applicable to SMEs. Then, despite the interest of
scholars in addressing ‘sustainability & SMEs’, research and practical
gaps remain.
The contribution of CE for SMEs is that CE is already enhancing the
performance of organizations that are targeting sustainability in some
manner. For example, in the study of Dey et al. (2020), the focus was the
‘CE field of actions,’ i.e., the taking, making, distributing, using, and
recovering actions. As per the authors’ knowledge, this study identifies
that SMEs are tightly focused on their economic performance when
addressing CE transition. In another study, Dey et al. (2020), using the
same CE field of actions perspective, identified that SMEs involved in CE
implementation improved their environmental performance, mainly in
energy and resource efficiency and waste reduction. However, recovery
actions contribute less to SMEs achieving environmental performance.
Thus, it is clear that the SME, when incorporating some of the CE actions, is aiming and focusing on its economic performance improvement.
In turn, this represents that some CE actions could not be implemented
due to not providing direct or short-term benefits to the SME. These
inferences align with the need for a better understanding of the SMEs’
practices toward CE, as underlined by Holzer et al. (2021).
Specifically addressing CE, this theme needs to be studied more in
the field. One fact that reinforces the need to explore this subject in the
SME context was demonstrated by a special issue launched in the second
semester of 2020 entitled ‘Circular Economy in SMEs’ by the journal
Sustainability, having as guest editors the profs. Drs. Carmen Jaca,
Tatiana Reyes, and Marta Ormazabal (Ormazabal et al., 2016). This call
is justified because SMEs face even more difficulties with technological,
financial, and human resources towards CE implementation (Rizos et al.,
2016).
This research is narrowing the emergent stage of literature considering the CE actions within SMEs, departing from contributions such as
Ferasso et al. (2021), Howard et al. (2022), Pereira et al. (2022), Sohal
et al. (2022), and Sharma et al. (2021). Beyond considering this specific
context (Johnson and Schaltegger, 2016), SMEs were chosen due to their
challenge in implementing CE due to resources asymmetries (like
technology, financial, and human) (Ormazabal et al., 2016; Rizos et al.,
2015; Demirel and Danisman, 2019).
CE literature has grown and has been established as a prominent
research field in the last decades (Ferasso et al., 2020; Prieto-Sandoval
et al., 2018; Bocken et al., 2017). In many countries, SMEs play a key
role with numerous contributions to the gross domestic product. Even
though both themes are well developed in the literature, the interrelations between CE and SMEs still need to be explored. However,
there is no bibliometric/scientometrics study relating the terms CE and
SMEs, resulting in the body of scientific knowledge in this field being
unknown. This research intends to fill this gap and is considered by the
authors as the first to explore the gaps in the CE in SMEs.
The relevance of the CE to contemporary society cannot be overstated. Confronted with the escalating crisis of resource depletion and
environmental degradation, transitioning from a linear to a circular
economic model is considered a compelling strategy for achieving sustainable growth. By promoting resource efficiency, waste minimization,
and value creation, the CE offers a paradigm shift to reconcile economic
growth with environmental stewardship (Ikram, 2022).
Considering the above-presented context, we were guided by the
following research question: How CE in the context of SMEs is studied in
the Business Management literature? This network analysis aims to unfold
the knowledge structure of CE and SMEs field of study. In doing so, this
research used network analysis as an exploratory stage to identify the
knowledge structure of the field, key references, and turning points.
According to the authors, this research can be considered the first
network analysis to address the CE and SMEs themes under this exploration methodology. This study is motivated by the need to understand
how this field evolves and identify key literature associated with specific
themes. The network analysis technique via CiteSpace allows the identification of promising research themes according to thematic clusters
and mapping of the knowledge structure of the field.
This research offers several contributions. Firstly, it elucidates the
knowledge structure of existing literature by probing into the significant
characteristics, central themes, key references, and pivotal moments in
the evolution of the interplay between the CE and SMEs. Secondly, it
unfolds a promising area of research that simultaneously beckons for
practical solutions from real-world organizations addressing CE. This
study also highlights broader topics within SMEs that warrant further
exploration.
Thirdly, this research employs a unique blend of three distinct
methodological techniques related to the network analysis of intricate
data, thereby pinpointing key references, thematic clusters, and progression in the context of CE and SMEs. Such techniques – network
analysis, global map visualization of networks, and content analysis pave the way for researchers to forge ahead with future theoretical and
empirical research utilizing qualitative, quantitative, or Mixed Methods
Research. The choice to use exploratory network analysis stems from the
fact that a comprehensive understanding can be gained when exploring
a field of study through network analysis techniques. By mapping these
relationships, we can better understand a wider array of research themes
and topics related to SMEs when addressing CE. These combined techniques offer an innovative way to visualize and analyze the diffusion of
CE within the SME community, which can provide valuable insights into
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Cleaner and Responsible Consumption 11 (2023) 100149
the mechanisms that facilitate or hinder this process.
This study aims to fulfill the gap in the literature in several ways.
Much of the existing research on the CE is focused on large corporations
and industries. The specific challenges and opportunities related to the
CE in SMEs might have been overlooked or understudied. Prior research
might have concentrated on SMEs and the CE in specific regions or
countries. There could be a need for a more global perspective or studies
focusing on regions that have not been studied extensively.
There might be a lack of research considering the sector-specific
dynamics of the CE in SMEs. Different sectors may have different challenges, opportunities, or strategies for the CE. Few studies may have
used network analysis to understand the CE in SMEs. Network analysis
can offer valuable insights into the relationships and interactions between different actors in the field. There may be a limited understanding
of how policy measures and institutional support can help or hinder the
adoption of CE practices in SMEs. Most existing studies might have used
cross-sectional designs, providing a snapshot of the situation at one
point. Longitudinal studies could be needed to understand the evolution
of the circular economy in SMEs.
factor (k) value was 25, and the top N level of the most cited references
in each slice was 50 (top N% = 10.0%). No pruning procedures were
selected, and the chosen visualization was the cluster view static and the
merged network. After the adjustments, CiteSpace identified the empty
periods, and the new range was automatically changed to the
2010–2021 period.
The network analysis revealed that the top-five most cited papers in
the sample were: Ghisellini et al. (2016) (count: 19; centrality: 0.22);
Lieder and Rashid (2016) (count: 16; centrality: 0.11); Kirchherr et al.
(2017) (count: 14; centrality: 0.12); Ormazabal et al. (2018) (count: 9;
centrality: 0.27); and Prieto-Sandoval et al. (2018) (count: 7; centrality:
0.07).
The first result was the network of references (Fig. 3), and the nodes
represent the references that were the most cited by the sampled documents. According to the CiteSpace commands, the biggest the network’s nodes, the higher the number of citations. The second result
obtained with CiteSpace (Fig. 4) is the timeline view of the sampled
references. In this representation, the software separates the clusters of
references according to key elements (thematic clusters), presenting the
references by cluster, by year, and to which other references are related.
The last result is the time-zone perspective (Fig. 4), where it is possible
to identify the turning points and evolution in the field by each year.
This procedure uses the Direct Acyclic Graph (DAG) criterium by
creating topological ordering of references with transitive closure
(Bang-Jensen and Gutin, 2008; Beliaeva et al., 2022). The timeline view
was explored in detail, specifically the subnetworks formed by key references in the co-citation analysis, resulting in the visualizations shown
in Fig. 6.
To identify the authors’ geographical location in the sample, additional exploration was performed with CiteSpace software. The
geographical network visualization is built with the input *.RIS file with
the command ‘Google Earth KML Generator’ version 2.2 (2023). The
period for generating the map comprised 2010–2021; the scale selected
was ‘small.’ Of 1500 records processed, 97% were considered valid
(error = 37 records). CiteSpace considers as input information the authors’ affiliations to convert them into geographical locations (geospatial data) that are stored in a KML file (Chen, 2014). The KML file is
input for another application, Google Earth Pro (version 7.June 3, 9345
of 12/29/2022). This application runs with the data provided by 3D
images from NASA Landsat, the EU Copernicus Program, and the International Bathymetric Chart of the Arctic Ocean (IBCAO). The results
are shown in Fig. 2.
After identifying key references from network analyses, the full texts
were inspected and analyzed according to their content related to CE
and SMEs. This qualitative analysis procedure followed the recommendations presented by Ferasso et al. (2020) and Beliaeva et al. (2022),
aiming to identify the most common interrelated topics and most
promising research directions. The content analysis allowed a deeper
and more comprehensive understanding of selected references from the
sampled papers.
2. Research design
The approach adopted in this research is an exploratory network
analysis of CE and its relations with SMEs. Data collection considered all
publications available on Scopus scientific database up to 2021. This
scientific database was chosen because it is considered the most
comprehensive database in Business Management (Mongeon and
Paul-Hus, 2016).
In this exploratory strand, we used Boolean search keywords “Circular economy” AND “SME*” (to include SMEs). Then, the search parameters comprised the terms “Circular economy” AND “SME*” by
searching on title, abstract, and keywords. The decision to use ‘circular
economy’ as the main term was the widely used term for addressing the
CE (Ghisellini et al., 2016; Pietro-Sandoval et al., 2018; Lieder and
Rashid, 2016). The decision to use ‘SME*’ term was because it is the
widely used abbreviation for Small and Medium-sized Enterprises according to the recommendations of European Commission1 and OECD.2
Additionally, only articles written in English were considered, and no
period restriction was used. These procedures returned 126 papers that
were considered as final sample, i.e., no quality-check procedure was
adopted to journals in order to obtain the vastest number of contributions possible. All the papers were considered, and the metadata was
stored for further inspection by downloading the *.RIS and *.CSV files.
Data analysis was conducted in the second strand of the research. We
used the network bibliometric approach of Ferasso et al. (2020) and the
qualitative analysis procedures of Beliaeva et al. (2022). To better
explore the knowledge structure of sampled documents, a co-citation
network was built using the software CiteSpace 5.8.R1 version (Chen,
2006, 2014; Chen et al., 2012; Cui et al., 2018). After running exploratory procedures, networks of citations allowed the identification of key
references, the strongest linkages, clusters of references, turning points,
and the shape of each cluster.
The *.RIS file served as an input file in CiteSpace for data conversion.
The software recognized 7486 references from the 126 papers in the
sample. From these, 7246 were successfully converted at an acceptable
rate of 96.0%, considering the loss range between 1% and 5% from the
original *.RIS file. The converted data was scanned using the frame
period from December 1970 to December 2021. The text processing
parameter was the title, abstract, author keyword, and node types were
references. The best configuration for data visualization was the Cosine
links parameter, showing a within-slice scope and g-index. The scale
3. Results and discussion
3.1. Descriptive and visual analysis results
The initial analysis this study embarks on is predicated on bibliometric information. The selection of papers was scrutinized based on the
annual count of citations (Fig. 1). As anticipated, the increasing interest
in this area is reflected in the distribution, which spans the years
2017–2021. There was a significant growth of citations in 2019 (totaling
~200 citations), continuous growth in 2020 (with ~500 citations), and
almost 600 by July 2021.
Analyzing the journals in which the sampled papers most appeared,
the Journal of Cleaner Production is first (with 22 papers), followed by
the Business Strategy and the Environment journal (with eight papers),
and Resources, Conservation and Recycling (with seven papers), and
1
https://single-market-economy.ec.europa.eu/smes/sme-definition_en.
https://www.oecd-ilibrary.org/sites/51269556-en/index.html?itemId=/co
ntent/component/51269556-en.
2
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Cleaner and Responsible Consumption 11 (2023) 100149
from the selected papers. This analysis discerns two distinct clusters. The
larger cluster, positioned centrally, manifests connections among the
cited references that meet the threshold, signifying that this cluster is
formed by three distinct subclusters (depicted in yellow, orange, and
red). The configuration of this network enables the inference that the
field represents a nascent area of study anchored by key references, such
as those identified in Section 2.
Intrigued to understand more about the structure of this network, the
authors applied the timeline view to exploring how the threshold is
structured regarding thematic clusters. This CiteSpace function organizes the network of references according to thematic adherence. It
forms different layers of clusters, as seen in Fig. 4. The first cluster
(cluster #0) received the automatically generated label of ‘case study.’
Despite this general label, all the most addressed themes can be consulted for deeper analysis.
This cluster #0 grouped the papers with the most recurrent meaningful features and included: CE, translating principle, disposition decision perspective, multi-method study, CE ecosystem, CE practice, case
study, industrial symbiosis, local CE system, and Spanish SME. Then, it is
possible to notice that this first cluster is formed with most papers
dealing with themes and fundamentals of CE. In this cluster, the work of
Ghisellini et al. (2016) is the most cited reference and was a key reference for the authors that came after. This layer (or subcluster) is the
most long-existing cluster (counting references from 2010) because this
group of references is the most focused on the CE than on SMEs. Other
key authors may be noticed in this layer. Therefore, future studies are
needed to explore the relations between CE actions and the reality of
SMEs, to unfold what is called ‘CE ecosystem’ to identify the main actors
and relations in promoting the CE from the ecosystemic perspective and
the local CE system. The theme of industrial symbiosis needs further
development to identify how SMEs develop or implement it.
The key influential reference in this layer (cluster #0) is Ghisellini
et al. (2016), influenced by authors from clusters 0, 1, 2, and 4; and
influenced the authors. This reference was the most influential of the
authors that came after it in the same cluster #0. This layer represents
the orange cluster of Fig. 3, which is the cluster that has the higher
centralities measures of the network.
The second cluster (cluster #1) grouped the references comprising:
CE, entrepreneurial ecosystem, sustainable business model, emerging
economy, circular agriculture, circular business model, fashion industry,
circular agriculture, and Dutch farmer. We conclude that this cluster
brings the notion of the circular business model and the notion of
entrepreneurship. Among the co-cited papers in this cluster, the most
influential reference is Lieder and Rashid (2016), influenced by earlier
authors from clusters 0, 1, 2, and 4. Therefore, more research must
address the CE relations in the entrepreneurial ecosystems and how
Fig. 1. Citations (excluding self-citations) over the years related to CE and
SMEs.
Source: Scopus data.
Journal of Sustainable Metallurgy (with five papers).
The global map provided by the Google Earth Pro application
(Fig. 2), considering the authors’ affiliation from the sampled papers.
This visualization tool allows a comprehensive understanding of
research collaborations, represented by the red lines in the map.
The results shown in Fig. 2 revealed that most collaborations came
from European countries. Also, European authors are those that
collaborate with authors based in selected Asian countries. There are
incipient connections with American authors and only one connection
with an African author. This result evidenced that European-based authors are those in the front line of the field of CE and SMEs. Although
most collaborations occurred among European authors, the second
highest set of collaborations belongs to the partnerships between European and Asiatic authors.
3.2. Network analysis results
The ensuing discussion pivots toward the results derived from the
CiteSpace analysis. As depicted in Fig. 3, the standard network analysis
lays out the knowledge structure concerning the CE and SMEs as gleaned
Fig. 2. Global map of authors’ collaborations according to geographical distributions of affiliations.
Source: own elaboration with CiteSpace and Google Earth Pro.
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Cleaner and Responsible Consumption 11 (2023) 100149
Fig. 3. Structure of scientific contributions related to Circular Economy and SMEs.
Source: own elaboration with CiteSpace.
Fig. 4. Timeline view of scientific contributions according to thematic clusters.
Source: own elaboration with CiteSpace.
SMEs transition or implement sustainable business models. Despite the
first developments regarding agriculture and fashion industries, two of
the main impacted industries regarding sustainability issues, other
industries/sectors where SMEs operate need further development.
The third cluster (cluster #2) showed the agglomeration of the
following themes: CE, transitioning SME, organizational learning,
translating principle, disposition decision perspective, sustainability,
disposition decision perspective, medium-sized companies, and proposing CE ecosystem. Interestingly, the findings provided novel keywords such as the transitioning SME and CE ecosystem. Three co-cited
references are key in this layer, those of Kirchherr et al. (2017) –
influencing late authors in clusters 0, 2, and 4; followed by Geissdoerfer
et al. (2018) and Korhonen et al. (2018). Novel research can depart from
the notion of organizational learning in the CE precepts by exploring, for
example, how an SME can implement transitions from a linear to a
circular business model.
The fourth cluster (cluster #3) provided the following themes:
network interaction, business strategy, sustainable development, European Union, CE practice, sustainable development, medium-sized firm,
and CE. This thematic cluster provides evidence of the business strategy
and network interactions toward CE. Two co-cited references stand out
in this layer: Geissdoerfer et al. (2017) and Urbinati et al. (2017). Thus,
future research can delve deeper into the nexus between business
strategy and CE practices within the framework of SMEs. There is a
pressing need for additional inquiries to decipher how network interactions or relationships within the CE ecosystem could recalibrate
SMEs in their transition toward circular business models.
Lastly, the fifth cluster (cluster #4) allowed the identification of the
themes: office supply industry, managerial practice, designing CE business model, Italian SME, value creation, medium-sized companies, systematic CE encouragement, and managerial practice. These findings
underlined some key aspects for SMEs, such as the CE business model
and value creation, that are core for the shift towards CE. In this cluster,
the co-cited reference of Ormazabal et al. (2018) was influenced by
several previous authors presented in clusters 0, 2, and 4 and influenced
several authors that came after it in clusters 0 and 1.
More studies are needed to identify how SMEs can create value
through new CE business models and how these CE business models are
affected by supply chains in which SMEs are embedded. The managerial
practices towards CE in various analyses are also needed by exploring,
for example, the role of the manager’s personality towards CE, green
leadership in SMEs, and CE strategies implemented in SMEs.
Aiming to identify turning points in the threshold, we explored the
time-zone view with CiteSpace. This function allowed the distribution of
references according to the year of publication and according to the cocitations formed by the DAG graph. The structure of co-citations over the
years revealed two distinct periods in the field. The first, called the
‘nascent stage,’ comprises the first appearance of references from 2010
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to 2015. The second comprises the ‘early-growth stage’, the period
2016–2020, where it is noticed a higher number of publications and
high co-citations among the references in this period if compared with
the co-citations in the ‘nascent stage.’ These links are shown in Fig. 5.
The time-zone view provided by CiteSpace is useful for identifying
turning points in a field of study. The results from this technique
revealed interesting findings. The existence of two well-defined periods
in the literature on CE and SMEs is noticeable. The identified turning
point was in 2016, which divided the co-cited references into the
‘nascent stage’ (in yellow and green) and the ‘early-growth stage’ (in
orange and red). At the nascent stage, the works of Su et al. (2013),
Khaliq et al. (2014) as well as Rizos et al. (2015) are located and
represent some of the early appearance references in this period. The
early-growth stage grouped the most cited references discussed earlier in
this section. Despite the most citing references of the early-growth stage,
comprising the period of 2015–2020, the time-zone allowed the identification of seminal papers in the nascent state. This is particularly
useful for researchers to frame their future research when addressing
seminal research on CE and SMEs.
After identifying the key references in the network analyses, they
were selected for further qualitative analysis as presented in the next
section.
to analyzing CE in the context of SMEs. Only the research of Cassells and
Lewis (2011) is based on empirical quantitative study that comprised the
environmental management practices led by SMEs. Cassells and Lewis
(2011) underlined SMEs’ vision over environmental issues and impacts
by mainly considering the environmental actions and the resources
involved. Additionally, they focused on the SMEs’ owner/manager attitudes to reduce the environmental impacts of SMEs’ activities.
The theoretical study of Su et al. (2013) revealed how SMEs depend
on public policies to engage CE, because SMEs are still focused on the
cost-benefits assessment of environmental actions. Among the topics, Su
et al. (2013) covered the CE strategies and how CE can be implemented
at the city level.
The last key reference in the nascent stage is the book chapter of
Rizos et al. (2015). Although this book chapter is devoted to underlining
the CE fundamentals and implementation in the SMEs context, the authors underlined interesting and promising topics for future research
directions, like SMEs’ circular business models and the environmental
culture SMEs can foster. Additionally, the authors identified extensive
barriers for SMEs to adopt CE, representing a must-read reference in the
field.
Therefore, at the nascent stage, the three key co-cited references that
are properly relating the CE and SMEs topics were the works of Cassells
and Lewis (2011), Su et al. (2013), and Rizos et al. (2015). These references were the most co-cited by the sampled papers and represent key
references to be addressed in future research. Also, these references
belong to the thematic cluster #4 (Fig. 4), evidencing the references that
were grouped by CiteSpace according to the homogeneity of key topics
the references were addressing. Cluster #4 (Fig. 4) is the less-developed
cluster, evidencing the need to consider the themes related to CE and
SMEs in future research.
Regarding the early-growth stage, as depicted in Fig. 5, more co-cited
references stand out in this period compared to the previous one. One
out of nine co-cited references in this early-growth stage addressed CE
and SMEs as core topics, referring to Ormazabal et al. (2018) research.
All the remaining references address CE in theoretical and fundamentals
views, like Ghisellini et al. (2016), Lieder and Rashid (2016), Kirchherr
et al. (2017), Geissdoerfer et al. (2017), Urbinati et al. (2017), Korhonen
et al. (2018), and Pietro-Sandoval et al. (2018). Although not addressing
SMEs, one empirical case study addressed the CE business model and its
integration with supply chain management in the context of the businesses (Geissdoerfer et al., 2018).
It is possible to notice how the most co-cited references influenced
later studies when inspecting the links of subnetworks in Fig. 6. In order
of most influential works, Fig. 6(a) shows the most diversified set of links
for Ghisellini et al. (2016), Fig. 6(e) for Lieder and Rashid (2016), Fig. 6
3.3. Content analysis of nascent and early-growth key references
After identifying the key literature in the field of CE and SMEs with
the aid of network analysis, the key selected references are now analyzed
in detail. Since the networks generated by CiteSpace were based on cocitations, it refers to the frequency at which one specific reference is
cited by two or more documents (Beliaeva et al., 2022). Then, the
co-citations reveal the most cited references in a given sample. The most
representative references were analyzed qualitatively according to the
content analysis (Ferasso et al., 2020; Beliaeva et al., 2022). The results
are presented in Table 1.
Cross-checking the two network analysis techniques (the timeline
and the time-zone views), the key co-cited references were grouped
according to the two identified stages in the time-zone view, i.e., the
nascent and early-growth stages. The references were presented chronologically in Table 1, and the specific topics related to CE and SMEs
were described. The analyses revealed interesting findings as presented
and discussed as follows.
The nascent stage is characterized by fewer co-cited references in the
sample, evidencing that those located in this stage are references that
extensively address both the CE and SMEs. Except for the book on CE
published by Preston (2012), the remaining references were dedicated
Fig. 5. Time-zone view of scientific contributions and turning points.
Source: own elaboration with CiteSpace.
6
M. Ferasso et al.
Cleaner and Responsible Consumption 11 (2023) 100149
Fig. 6. Subnetworks of most influential references according to the timeline view and thematic clusters.
Source: own elaboration with CiteSpace.
(d) for Kirchherr et al. (2017), and Fig. 6(c) for Korhonen et al. (2018).
These results show how the sampled papers addressed the leading references purely dedicated to CE to better address the CE topic. Another
interesting finding shown in Fig. 6(d), representing the subnetwork of
Kirchherr et al. (2017) study, is that these authors cited references such
as Lieder and Rashid (2016) and were then cited by Ormazabal et al.
(2018).
Therefore, although the most co-cited references are grouped in the
early-growth stage (Fig. 5), these references are the most co-cited by the
sampled papers, and it is explained by the need to gain a better understanding of the CE fundamentals, concepts, taxonomies, implementations, business models, barriers, challenges, and opportunities.
Interestingly, only one reference linking both topics of CE and SMEs
appeared in this stage, i.e., Ormazabal et al. (2018), covering topics of
CE implementation and the environmental strategies and circular business models for SMEs. The research of Ormazabal et al. (2018) was
influenced by the most of previous research in the same cluster (#4), as
seen in Fig. 6(b), the same cluster that grouped several references
dedicated to CE and SMEs. This is the most comprehensive subnetwork
when comparing the links of influential references for the research
conducted by Ormazabal et al. (2018).
Thus, from the exploration of the selected literature, it is possible to
notice that the edge of CE and SMEs is built on topics such as:
-
SMEs’ owner/manager attitudes toward environmental impacts;
Waste management actions in SMEs’ context;
Public policies and incentives for SMEs to engage in CE;
Cost-benefit assessments of environmental engagement;
Circular business models for SMEs; and
CE strategies for SMEs.
3.4. Promising research directions and themes
The findings revealed several research directions to be further
developed. From the perspective of CE, more research is needed to
broaden the understanding of CE practices in the SMEs context and
represent promising research directions such as:
- How SMEs are engaging in reducing, repairing, remanufacturing, and
recycling activities in their daily tasks;
- Identifying the barriers and drivers of reducing, repairing, and remanufacturing by SMEs;
- How SMEs are enacting with their CE ecosystem (micro, meso and
macro levels) to engage in CE activities;
- What kind of public policies at the local level can leverage SMEs to
engage in CE actions;
- How SMEs can build sustainable value with key stakeholders for
reaching eco-innovations in a collaborative way;
- SMEs’ environmental management and resources;
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Cleaner and Responsible Consumption 11 (2023) 100149
Table 1
Content analysis of key references in the field of CE and SMEs.
Stage (
Fig. 5)
Belonging
cluster (
Fig. 4)
Reference
Specific topics addressed to CE
Specific topics addressed to SMEs
Main contributions or novelties
Nascent
stage
4
Cassells and Lewis
(2011)
Operational, waste management,
design, and environmental
management practices to reduce
SME’s environmental impact.
Empirical quantitative research of New
Zealand manufacturers SMEs regarding
environmental practices. Most common
SMEs’ environmental management
practices were identified.
4
Preston (2012)
4
Su et al. (2013)
CE fundamentals.
Resources consumption and
environmental constraints.
China’s public policies toward CE.
CE strategies.
CE at city level.
SMEs’ issues related to management and
resources.
SMEs’ owner/managers attitudes.
Environmental engagement, attitudes, and
actions.
Waste management.
SMEs’ owners/managers attitudes.
None.
Holistic literature review on CE in Chinese
context.
4
Rizos et al. (2015)
CE fundamentals.
CE implementation.
Green Action Plan for SMEs.
0
Ghisellini et al.
(2016)
1
Lieder and Rashid
(2016)
2
Kirchherr et al.
(2017)
3
Geissdoerfer et al.
(2017)
Urbinati et al.
(2017)
CE origins, principles, advantages
and disadvantages, economic
development models, and
implementation.
Reduce, reuse, and recycle
activities (3R).
CE framework (environmental
impact, economic benefits,
resource scarcity).
CE implementation strategy.
CE taxonomy.
Reduce, reuse, and recycle
activities (3R).
CE fundamentals, taxonomy, and
definitions.
CE fundamentals.
CE adoptions.
CE business models.
CE fundamentals.
Circular business models.
Circular supply chain.
Most SMEs have few or no incentives from
public policies to incorporate greener
activities.
Cost-benefits assessment for equipment
update.
SMEs’ circular business models.
SMEs’ environmental culture.
Barriers: financial, lack of government
support and effective legislation,
information, administrative burden, lack
of technical skills, lack of support from
supply and demand network.
None.
Earlygrowth
stage
3
Book on CE fundamentals.
Book chapter describing the literature
review on CE barriers and enablers for
business practices. Provides insights for
supporting SMEs in adopting CE and public
policies.
Comprehensive theoretical study on CE
covering the period of 2004–2014.
None.
Comprehensive review of CE literature on
resources scarcity, waste generation, and
economic advantages.
None.
Theoretical study on 114 CE definitions.
None.
Extensive literature review that provides
conceptual clarity of CE terms and types.
Extensive literature review of CE that
proposes a CE business models taxonomy.
None.
2
Geissdoerfer et al.
(2018)
None.
2
Korhonen et al.
(2018)
CE fundamentals.
CE challenges and limitations.
None.
4
Ormazabal et al.
(2018)
CE implementation.
Industrial symbiosis.
Recirculation of resources.
0
Pietro-Sandoval
et al. (2018)
CE framework.
CE at micro, meso, and macro
levels.
CE implementation.
Eco-innovations determinants
(regulation and policy, supply
side, demand side).
Environmental strategy.
Economic costs view of environmental
issues.
Circular business models.
Short-term vision of environmental
management.
None.
Four case studies and literature review, the
study proposes an integrated view of
circular business models and circular
supply chain management for businesses.
Provides CE definitions and a critical
review of the concept in the environmental
sustainability field.
Case studies that identified barriers and
opportunities of CE implementation in
SMEs.
Systematic literature review that provides
unified notions of CE framework and
relationships with eco-innovations.
Source: own elaboration.
- How to foster collaborations toward eco-innovations among SMEs
and the actors pertaining to the local CE ecosystem;
- To identify which kinds of skills and knowledge are needed for SMEs
to incorporate CE practices;
- How to promote access to green investments to SMEs to acquire new
equipment and greener technologies that can help SMEs to reduce
their environmental impacts; and
- How SMEs can be more societal-devoted organizations by promoting
social inclusion through supportive CE actions in local communities.
- How governments can reduce de costs for SMEs to incorporate CE
practices as an incentive for their transition to CE;
- How SMEs can benefit from renewable energy sources, implement
resource efficiency, and foster waste reduction in their operations/
manufacturing processes;
- How to address the several lacks SMEs face, such as technology,
financial, and human resources, to incorporate CE practices in a
faster way;
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Cleaner and Responsible Consumption 11 (2023) 100149
These are some of the promising research suggestions we underline
to be addressed by future research based on the qualitative analysis of
selected literature.
of Science, Science Direct, or EBSCO may report different findings,
depending on the journals indexed to each database. We adopted Scopus
because it is the most comprehensive scientific database for the Business
Management field of study, as underlined in the research design section.
Including books in the analyses can also be considered and advance the
understanding of the established field, like what occurred with the
exemplary of Preston (2012) in the references of sampled papers.
4. Concluding remarks
This study examined how the CE is addressed within the context of
SMEs in Business Management literature. We discerned a research gap
by executing exploratory network analyses and content analysis of
indexed studies within the Scopus scientific database.
It was identified that SMEs constitute the backbone of many economies, accounting for a significant proportion of employment and GDP.
Their involvement is thus indispensable to making the CE a reality.
However, compared to large corporations, SMEs face unique challenges
in implementing the CE, including limited resources, lack of awareness,
and access to technology. These factors underscore the importance of
studying the adoption of CE among SMEs (Rizos et al., 2015, 2016).
The CE and SMEs field of study proved to be at the initial stage of
development, and many research directions are possible to increase the
academic and practitioners understanding of the CE in the context of the
SMEs. This research aimed to shed some light on the vast array of possibilities for scholars and practitioners to address the discussed topics in
this manuscript.
4.3. Future research and methodological directions
Beyond the suggestions for future research addressed in the results
and discussion section, we can recommend some final suggestions. This
research aimed to contribute to the literature by mapping the knowledge
structure of CE and SMEs. Suggestions for further qualitative, quantitative, or Mixed Methods Research were provided. The findings
described in this research permit suggest future research. First, definitions of CE and SMEs should be explored and developed. Second, the
field of research is characterized by theoretical studies and case studies
(as seen in the first layer of Fig. 3). Third, quantitative and Mixed
Methods Research are also encouraged for analyzing the CE in the
context of SMEs.
More research is also recommended to cover new contexts addressing empirical research for cross-comparisons. Authors from different
continents can collaborate more to understand the different realities of
SMEs around the globe (as evidenced in Fig. 2). There is also a need for
scholars and policymakers to address public policies for incentivizing
SMEs to engage in CE actions.
The research directions proposed in the qualitative analysis of key
co-cited literature provide extensive suggestions on how academia can
help SMEs owners/managers address practical problems in CE implementation. Further studies are needed to address the specific topics
addressed, which is urgent for SMEs to incorporate CE actions. Another
relevant aspect identified is the role of governments in finding ways to
incentivize SMEs to engage in environmental actions on the findings
future research can provide according to the suggested topics in this
research.
4.1. Summary of the findings
Our findings highlight those scholarly investigations about the CE
and SMEs that emerged approximately a decade ago, with a surge in
progress noted over the past six years. Utilizing network analyses and
content analysis, we identified five thematic clusters and the turning
point in the field. Longitudinal and thematic cluster examinations
indicate that a substantial proportion of academic works in this field
predominantly focus on the CE theme, compared to SMEs. Notably, the
most considerable collection of papers relating to the themes of the CE
was amassed within Cluster #0.
What stands out in the early-growth stage is the reference of Ormazabal et al. (2018), the sole reference in this subcluster dedicated to CE
and SMEs, resulting in a key reference in the field. Exploring cluster #1,
the themes of CE and business model are noticed, whilst cluster #2 is the
cluster that more relates the CE and SMEs. Then, key references that
explored both CE and SMEs and could be further explored are Geissdoerfer et al. (2018), followed by Kirchherr et al. (2017), and Korhonen
et al. (2018).
Declaration of competing interest
The authors declare no conflict of interest.
Data availability
4.2. Study’s limitations and opportunities for researchers
Data will be made available on request.
This research presented some limitations. Including or parallel
comparisons with other scientific databases may lead to different results,
which could also be a suggestion for future bibliometrics studies. As the
authors carried out the initial exploratory strand of wider, another
limitation is that we were focused on identifying key references not only
by total citations but by influence degrees in the network in the field.
Then, an in-depth qualitative or Mixed Method study is needed to
identify concepts, taxonomies, elements, and contexts where CE is
studied in the context of SMEs. This limitation can also be converted into
a suggestion for any future research.
Additionally, this research did not explore some promising searching
terms to be addressed in a more general overview of Business Management, such as a) CE and family firms, and b) CE and entrepreneurship.
These limitations serve as suggestions for future research for systematic
literature review, network analysis, and/or bibliometrics studies.
Another limitation that needs to be addressed is the data interpretation from the qualitative data analysis (content analysis). Interpretations can vary from author to author, even though the authors of
this research inspected all the stages of the qualitative analysis. Lastly,
using other scientific databases (in conjunction or in isolation) like Web
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