Miller & Rhoads
Miller & Rhoads was a Virginia-based department store chain. Throughout its 105-year lifespan, the store played an active role in the Richmond, Virginia community, along with its friendly cross-street rival Thalhimers. The Richmond flagship location was known for its "SantaLand" upstairs attraction, which has since become an attraction at the Hilton Garden Inn. In 1987, Campeau purchased Miller & Roads and later sold it to Philadelphia developer Kevin Donohoe and store management before closing in 1990.
Origins
In 1885, Linton Miller, Webster Rhoads, and Simon Gerhart opened a dry goods store in Richmond, Virginia. The store—Miller, Rhoads, & Gerhart—opened with an initial investment of $3,000. In 1888, Miller, Rhoads, & Gerhart moved to 509 East Broad Street.
Simon Gerhart relocated to Lynchburg, Virginia in 1890 and opened his own store there. It was at this time that the nameplate of the Richmond store changed to Miller & Rhoads. By 1909, the Richmond Broad Street store covered nearly half a city block, and by 1924, it covered an entire block, stretching from Broad to Grace Street.