Black Astrum is an English business card manufacturer based in London and Berkshire. The company specialises in made to order diamond-encrusted business and member cards, supplying them across Europe, the Middle East and Asia.[1] The company offers its signature cards on a strict invitation-only basis with each card custom designed according to customers' specifications.[2] The product has been included in Tatler magazine's 'Object of Desire' and Millionaire Asia's 'Must have item for men'.[citation needed]
The signature card
Black Astrum's signature cards are made out of Swiss Hesa-Glas [3] with scratch and chemical resilient coating.[2] Each card is rumored to cost around $1,500,[4] with pricing dependent on the number of diamonds encrusted on each card.
History
Black Astrum originally started as a result of a one-off request from a wealthy Middle Eastern family.[5] The founder of the company Sufian Khawaja, pleased with the final design, decided to launch Black Astrum officially in 2011 and sell the cards to a select, wealthy few.[6] Khawaja himself has a background in design and engineering and resides in the county of Berkshire, England.[6]
References
- ^ kamakshi. "World's most expensive business card is diamond studded and costs $1500 a pop", Luxury Launches, 9 January 2012. Retrieved on 26 July 2012
- ^ a b Mareilla Tecca "Make a serious impression with these exclusive diamond-encrusted $1,500 business cards", Yahoo, 16 January 2012. Retrieved on 26 July 2012
- ^ "Business Card for: Black Astrum", Cardonizer. Retrieved on 26 July 2012
- ^ "Black Astrum Premieres World's Most Expensive Business Cards Featuring Swiss Metal, Diamonds ", Huffpost Business, 1 January 2012. Retrieved on 26 July 2012
- ^ "CNN Weekend Shows : Diamond-studded business cards" 0.37 seconds, CNN, 14 January 2012. Retrieved on 26 July 2012
- ^ a b Lauren Covello "Would You Spend $1,500 on a Business Card?" Archived 22 January 2012 at the Wayback Machine, foxbusiness, 19 January 2012. Retrieved on 29 July 2012