The Impression provides premium insights and creative intelligence for industry leaders and their teams to stay ahead of the trends transforming the fashion industry.
The Saks-Neiman’s Merger: What It Means for Luxury Brands and Retail’s Future By Mackenzie Richard Key Takeaways Enhanced Liquidity and Recapitalization:Saks Global—newly formed by merging Saks Fifth Avenue and Neiman Marcus—has raised substantial capital to settle overdue vendor payments and fund future initiatives in merchandising and operations. A Unified but...
Unpacking Four Key Strategies That Promise to Keep Communication and Creativity Alive After a Challenging Year for Luxury By Mark Wittmer As we look...
The Case for Elevating the Role of PR Teams By Carrie Crecca Maitoza In today’s hyper-competitive fashion industry, where visibility and shareability (Instagram recently...
Revisiting the Four Essential Strategies that Defined Digital Marketing and Communication in 2024 By Mark Wittmer As the digital advertising space transforms at breakneck...